#coloroid

BIOMIMICRY DESIGN THEORY

COLOROID Bamboo

The outer frame of the Coloroid Bamboo will be made out of bamboo tree trunks. Bamboo-made electronics are quite popular nowadays, from the invention of Bamboo-made keyboards to bamboo-made wireless chargers. This iteration of the Coloroid device mimics the bamboos eaten by Panda bears.

Resources:

https://ohebamboo.com/collections/bamboo-electronics

MARKET-CENTERED AND TECHNOLOGY-LED DESIGN THEORY

COLOROID Color-blind Art Stimulator

M.A.D.

MISSING 

There is no specified way on how to change the displayed artwork in the initial design. Provides colorblind simulation for those with normal vision but provides nothing to the visually impaired.

ANNOYING 

Other people may not be interested in perceiving things like art, or would not like to experience how colorblind people view the world. 

Existing colorblind simulators are applications required to be installed in people’s phones which take up space/memory in their personal devices.

Initial design included too many physical buttons at the side of the screen.

DISAPPOINTING

Current display devices only usually have normal colors in their display, and those with more accommodating features are more expensive/not used as much.

Although existing products are relatively cheaper, some are more harmful for the environment in the long run.

COLOROID IMPROVED DESIGN

FUNCTION

To simulate colorblindness (deuteranopia, protanopia, tritanopia, and achromatopsia) in viewing artworks.

To correct/adjust colors for the visually impaired in viewing artworks.

built-in battery, can also be plugged in

has built-in speaker to play short videos with audio

built-in 256GB memory to store high-resolution artworks

built-in Micro SD card slot for transferring artworks from the computer/laptop to the Coloroid device

AESTHETICS

A minimalist and simple look

Color: Brown (wood color)

Size: Height 16.5 in x Length 23.38 in x Width 1 in

Texture: Smooth glossy finish

MATERIAL

Frame is made of bamboo wood, coated in epoxy resin to ensure longevity

The art viewer is a panel of LED touch screen

MARKETING

Target audience: common-visioned & colorblind individuals

Can be used in places for display mainly public spaces like art galleries, restaurants, etc.

Price range: around P35,000

MANUFACTURING

Green electronic manufacturers to stay as eco-friendly as possible such as iameco

ERGONOMICS

Touch screen device; the interface is simple and easy to understand so that the viewer can easily navigate through the product.

There is one button for the power button.

It is a wall-mounted display device, so users will not struggle with holding it to experience the display.