Click Fraud: Protect Your Ad Campaign
In its simplest form, click fraud is committed using click farms. These are bot-powered or human-powered establishments in developing countries where resources are relatively cheap.
This bot or human labor is used to generate fraudulent clicks on advertisements. Malicious publishers, who are usually in cahoots with click farm owners, get paid for these fraudulent clicks, while the advertisers paying for the clicks get no real value from their campaigns. Click fraud in UAE
Since many click farms employ real human beings, their activity closely resembles genuine user behavior, flying under the radar of fraud filters used by advertising platforms. Other click farms employ networks of sophisticated bots that can replicate human activity and pass through the ad platforms’ fraud filters.
Hit Inflation Attacks: This is perhaps the most notorious form of click fraud.
Detecting click fraud is the first line of defense for advertisers. After all, only when you know about instances and sources of click fraud can you take steps to address them. To that end, the click fraud tool can prove helpful.
Click fraud in UAE.
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