The stakes are bigger, the emotions run higher, and everyone’s game rises to a new level. It’s not only about activating brands, but activating fans. Game on!

CENERGY has launched a new marketing campaign for the BIG EAST Conference to support ticket sales to the 2015 BIG EAST Men’s Basketball Tournament. The campaign, which includes digital and out-of-home advertising, social media and SEO was designed to generate awareness of, and spur ticket sales to, the tournament – set to take over New York City at Madison Square Garden in March.

CENERGY developed an experiential marketing tour that included larger-than-life letters, a branded food truck, and a great opportunity for Clevelanders to celebrate and share their hometown pride. 

The tour has already visited festivals and sporting events throughout region, while engaging over 100,000 fans of Cleveland – all of which share the love for their hometown with #ThisIsCLE.

It would be a bit costly to fly every Angelino to Alberta to visit the great Canadian Province. So instead, Travel Alberta engaged CENERGY to bring the spectacular sites of Alberta to the City of Angels. 

A six-story, 3,600 square foot “domed world” was set up at LA Live, allowing visitors a chance to experience all the natural wonders of Alberta, Canada. The daylong event included a panoramic video that was projected on the interior of the dome, photo opportunities, history display, and more. In all, over 5,000 guests toured the Alberta Experience, each leaving with a true appreciation of Alberta and a customized itinerary to come visit.

While not everyone could get into The Q, the Cavaliers partnered with CENERGY to make sure everyone could celebrate the tip-off of this historic season. The CENERGY team brought a Cavs themed party to 40 bars in downtown Cleveland. That’s right – 40 bars!  While CENERGY has never been a stranger to hitting up a few bars now and then, 40 in one night was quite an accomplishment. 

Each participating bar was visited by the CENERGY event team, which hosted Cavs trivia, distributed branded swag, and, of course, helped get the fans pumped up for the start of the 2014-15 season. Go Cavs!

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Vitamelts relax, vitamin C,energy, sleep, vitamin D, zinc (dozen for 15)

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Relaxation - Mozart's Music for the Night with sounds of the river - 1 Disc