#bildmuseet

Bildmuseet, Sweden.

Zanele Muholi #umeå #bildmuseet #naturephotography #zanelemuholi #museum #afternoon #contrast #photographyeveryday #photographylover #magic #winter #exhibition #fineartphotography #finearephotographer #conceptualphotography #art #artisticphotography #emotive #visualcreators #visualsgang #myfeatureshoot #blackandwhite #silhouette #life #harmony #woofermagazine #photoconversa #hbtqi (på/i Bildmuseet) https://www.instagram.com/p/CXc5uaRoMMA/?utm_medium=tumblr

#bildmuseet (at Umeå Institute of Design)

Many museums and cultural institutions worldwide are free of charge. At some of these institutions you do not even have to get a free entrance ticket. Still the funding and perceived success of these museums partially depends on their visitor numbers. How do these museums calculate these numbers? The Bildmuseet in Umeå uses a system of sensors to do so. At the opening of our exhibition at Bildmuseet we launched our company Make your visit count! Based on the business model of websites that sell YouTube views, Facebook likes and Twitter followers our company sells museum visitors. By simply hiring people to trigger the visitor counting sensors an x number of times our company makes the visitor numbers go up. As part of our product Make your visit count! also enables visitors to contribute to the success of their favourite museum by showing them the way the museum building automatically calculates its visitor numbers. In doing so our company democratizes the relationship between visitors and a museum’s perceived success.

Newmessages.net is an art-o-mat of sorts. The website automatically creates infinite combinations of random images and random text it finds on the web. In doing so Newmessages.net functions like a digital subconscious, reflecting everything we collectively put online. The images it produces are dreamscapes of commodities, brand names, logos, corporate sigils, slogans, snapshots of personal notes, stock photography, amateur photography and web-terminology.  We exhibited this work at Bildmuseet, Umeå and at gallery Andersson/Sandström, Stockholm.

We used a window of Bildmuseet in Umeå as a ‘site for social critique’. The design of the window sticker simultaneously functioned as a billboard and as bird protection glass. The giant collage of representations of commodities and graffiti addressed the need to stop the Transatlantic Trade and Investment Partnership between the EU and the USA and the need to define sustainability in terms of all living creatures involved. From the inside the sticker resembled a giant stained glass window devoted to consumption, signalling the difficulty of changing a system everybody is co-opted in.  

Starting the vacation in rainy Umeå, catching the Charles & Ray Eames exhibition at the beautiful Bildmuseet. 👍🏼 #bildmuseet #charlesrayeames #eames #design #architecture #menswear #menstyle #mensstyle #casualstyle #terrycloth #konradsoutfits (på/i Bildmuseet)