THE POWER OF PRINT
“The death of print media has been greatly exaggerated. Again. Since the web started to ascend in the early 2000′s, it has been an ongoing parlor game within marketing circles as-to when print products would meet their ultimate demise. However, a surge in new print magazines reaffirms that being a media prognosticator can be a pretty dicey business these days” according to ANA in a recent article, PAGING PRINT MAGAZINES.
The Scout Guide (TSG) is a publication dedicated to living beautifully, living well, and living like an insider. In our print guides, we feature excellent, independently owned businesses and business owners that both locals and travelers should know about in more than 60 CITIES. We serve as your dedicated advocate offering comprehensive marketing for your small business throughout the year bringing your personal story to life with print, content, social media, networking opportunities and creating collaborations between members and supporting events members are engaged with in the community.
The upswing in print magazines presents an opportunity for marketers to expand their brand aperture without all the moving parts that usually accompany buying ads online. VIEW a few reasons from ANA why marketers should take a closer look at print magazines and possibly reconfigure their budgets to get their message out via ink on paper.
What magazines have is the PULL of consumer engagement. Consumers are in control. Every page has contextual relevance, and that’s what makes advertising in print so important. Which is what makes The Scout Guide different among other print media. The Scout Guide offers a comprehensive advertising experience unlike any other.
The mission of The Scout Guide is to support and highlight excellent independently owned businesses within their communities, and join them together in one national network. By advertising with The Scout Guide, you are aligning with thousands of Scouted local businesses across the country.
TSG Cincinnati Volume 4 is set to launch in November of 2019. If you are interested in advertising or a business you know should be scouted, please REACH OUT!














