Jun 30, 2016
Ghost in the machine: Snapchat isn’t mobile-first — it’s something else entirely
“Peter Wagner and Martin Giles coined the term “authentically mobile” to distinguish services that not only are tailored for the mobile world, but who so thoroughly leverage the unique capabilities of mobile devices that they could literally not exist without them.”
Ben Basche discusses Snapchat and juxtaposes its raison d'être, usage and projected popularity to other social media apps. Very interesting read!
BONUS: Snapchat filters – The engineering behind augmented-reality selfies
