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The Evolution of Analytics
The Evolution of Analytics
In the technology revolution we are living, I’m sure that you read or heard a story about how data is changing our world. Data may cure a disease, solve a national problem, prevent a disaster, boost a company’s performance, make a team more efficient or enhance our experience.
Data is essentially the plain facts and truth collected during the operations of a business, while you are searching for…
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There’s no doubt that analytics can provide valuable insight to drive business value. But having the right analytics is just one part of the equation – enterprises must be able to capture and use it effectively.
When it comes to advanced analytics, how mature is your organization?
Take our free online assessment to find out – and see how you stack up against the competition. And be sure to get your free copy of "The Five Stages of Analytics Maturity," which helps you recognize the five stages and provides recommendations to help you move forward to the next stage.
Web Analytics Maturity Model
Web Analytics Maturity Model
Presentation at eMetrics Marketing Optimization Summit (San Jose, May 2009), about the Web Analytics Maturity Model I’m working on.
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