#alldesignprocess

From Web Page to Web Player: How Spotify Designed a New Homepage Experience

After a two-year journey that included more than 10 teams, three design sprints, and four A/B tests, the results validated our hypothesis: changing the Spotify homepage to the web player would better serve our users who want to listen to audio and would grow Spotify’s business.

★ How to Write Project Case Studies for Your Portfolio

Writing case studies might be the most dreaded part of building a design portfolio. After all the work and time it takes curating projects, designing pages, saving out images, etc., who wants to actually sit down and EXPLAIN it all? But next to your About page, case studies are the most important part of your portfolio.

By Tobias Van Schneider on vanschneider.com

Uber Rebrand 2018

A tech startup turned global mobility platform in eight short years deserves a holistic brand system that’s instantly recognizable, works around the world, and is efficient to execute.

A look behind the scenes of Adobe Portfolio — at the product design, specs and styleguides

Designing Windows 95’s User Interface

The development of the user interface for a large commercial software product like Microsoft® Windows 95 involves many people, broad design goals, and an aggressive work schedule. This design briefing describes how the usability engineering principles of iterative design and problem tracking were successfully applied to make the development of the UI more manageable. Specific design problems and their solutions are also discussed.

The Making of Apple’s Emoji

When design leads to friendship, and that friendship leads back to design, magic happens. This is the story of how an intern and her mentor designed Apple’s original emoji set and together changed the way people communicate around the world. It was also a project that led them to become lifelong friends, a key ingredient in the success of these tiny icons.

How we design enterprise software

Get everyone in a room and talk through your workflow. Use post-its so everyone has a chance to contribute. Conduct retrospectives after each cycle and decide what is working and what isn’t. Continue to iterate and design your workflow.

Creating new features for guests with disabilities

As designers and researchers, it’s our job to know our community and its needs. Focusing only on most or some of our guests goes against our company’s vision of creating a world where everyone can belong. To design effectively, we need to continually question our assumptions and find ways to remain aware if and when our solutions don’t work for everyone.