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“Having signals come back in near real time is enabling a new kind of cross-screen optimization for the buy side, and better yield optimization for the sell side.” - Ryanne Laredo of Amobee. #CES2020 #AdvancedAds #AdvancedTV (at ARIA Resort & Casino) https://www.instagram.com/p/B7FEFdNJF4p/?igshid=f2x43xilgpxh
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“Everyone is holding back a bit out of habit of being competitive, but we need to come together as an industry to make meaningful innovation and change possible across the industry.” - Dan Callahan, Fox Corporation #CES2020 #advancedTV #advancedads (at ARIA Resort & Casino) https://www.instagram.com/p/B7FDizrpGxs/?igshid=1uhkfuixfy9w6
“We know too much about the past and what worked. We need to throw that away and think again. There are more ways than ever to reach consumers on television screens. There are literally five ways in. So it’s about finding the right mix to meet our campaign goals.” - Mike Piner MullenLowe Mediahub. #CES2020 #AdvancedTV #AdvancedAds (at ARIA Resort & Casino) https://www.instagram.com/p/B7FDDU8pKXZ/?igshid=vtwqwunkso5j
“At Nielsen, we focus on the primacy of the person, and now we can help you do that across all screens.” - Matt Reid, Nielsen #CES2030 #AdvancedTV #AdvancedAds (at ARIA Resort & Casino) https://www.instagram.com/p/B7FClt-pgWO/?igshid=1uvevfdcmc5ma
And we’re off to the races discussing the convergence of media and the value of Nielsen demographics matched to Smart TV viewership data with Amobee, Nielsen, Fox Corporation, and Mullen Lowe Mediahub. #AdvancedTV #AdvancedAds at #CES2020 (at ARIA Resort & Casino) https://www.instagram.com/p/B7FB3CqJ-Ny/?igshid=wftwlgp4ohgf
Anya is live and ready to show you everything. Watch her strip, dance, and perform exclusive shows just for you. Interact in real-time and make your fantasies come true.
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Getting started on the main stage with Philip Smolin, Chief Strategy Officer of Amobee #CES2020 #StorytellersStage #AdvancedTV #AdvancedAds (at ARIA Resort & Casino) https://www.instagram.com/p/B7FAfILJN0E/?igshid=1c14eq1xnoa8c
Demoing to a packed house here in the @Amobee booth in Mariposa Ballroom in the Aria Convention Center. Welcome to Day 2 #CES2020 #AdvancedTV #AdvancedAds (at ARIA Resort & Casino) https://www.instagram.com/p/B7ElQd2pyZR/?igshid=13g4cssso8bbp
Catching our own little sliver of lake view in the early morning snow. Cc @amobee_life #advancedtv #advancedads #ota #chicago (at Chicago Downtown) https://www.instagram.com/p/B572YjmpNpK/?igshid=zyriqpfi5j6w
