#acceleratorprogram

🏫 Excited that my graduate alma mater is opening spots for the Women in Entrepreneurship Institute. Check out their Outcomes Snapshot. 💪 #DePaulUniversity —— Calling women entrepreneurs: the Women in Entrepreneurship Institute is currently accepting applications for the fourth cohort of their Business Accelerator Program through Jan. 24. All Chicago-based companies that are 51%-plus women-owned with annual revenues between $50,000 and $1,000,000 are welcome to apply. Designed and delivered by successful women entrepreneurs, the program prepares founders to bring their businesses to market or scale into new markets. Businesses that have gone through the program have remained open despite the COVID-19 pandemic, with 75% remaining profitable. Apply here: http://ow.ly/Ufa850D2p9w or visit go.depaul.edu/WEI to learn more about the program. #womensupportingwomen #womenentrepreneurs #entrepreneurship #acceleratorprogram (at DePaul University) https://www.instagram.com/p/CJxJkS7Hmqr/?igshid=1d6a30tuhoopg

🏫 Excited that my graduate alma mater is opening spots for the Women in Entrepreneurship Institute. Check out their Outcomes Snapshot. 💪 #DePaulUniversity —— Calling women entrepreneurs: the Women in Entrepreneurship Institute is currently accepting applications for the fourth cohort of their Business Accelerator Program through Jan. 24. All Chicago-based companies that are 51%-plus women-owned with annual revenues between $50,000 and $1,000,000 are welcome to apply. Designed and delivered by successful women entrepreneurs, the program prepares founders to bring their businesses to market or scale into new markets. Businesses that have gone through the program have remained open despite the COVID-19 pandemic, with 75% remaining profitable. Apply here: http://ow.ly/Ufa850D2p9w or visit go.depaul.edu/WEI to learn more about the program. #womensupportingwomen #womenentrepreneurs #entrepreneurship #acceleratorprogram (at DePaul University) https://www.instagram.com/p/CJxJcOCH63b/?igshid=wemcj1xo6abt

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  Talk to city and regional planners to discover the areas that are slated for new development. Should you prepare to expand to any of these areas, or perhaps relocate to a bigger facility? Talk to real estate professionals to find neighbourhoods in transition. For example, if a low-income area is beginning to be "gentrified," it frequently means that young families with children will before long turn into the prominent demographic. Also, look at aging neighbourhoods, they can "turn over" to younger, affluent families.   As you can see, some of these points take a lot of research and thought. Be sure you do enough of the items in the “near-term small-business growth” menu to have the time to dedicate to planning for your future. That’s a task you should never delegate.     We will help you grow your business. For more details Contact us now.       Read the full article

  Budget for Success   Ensure you've allocated enough resources (people and money) to achieve your organization's goals for the year. The span of your marketing budget will likewise depend on how much you have available to invest, and how quickly you need to get results. If you have caviar dreams and a tuna fish budget, you'll be disappointed by your lack of results, and your team will be frustrated by their inability to meet your expectations.   Review and Update Your Ideal Customer Profile and Personas   Look back getting it done customers and identify the characteristics that make them profitable and enjoyable to work with. Ensure your ideal customer profile and buyer personas are accurate and update them as necessary to reflect the kinds of customers who will enable you to achieve your growth goals.   Document Your Buyer's Journey   When your personas are updated, document the journey every persona will take toward becoming a customer. Your contacts make loads of tiny steps along the best approach to becoming a buyer. Plot out every interaction point your personas will have with your content or your organization. This is your buyer's journey and every persona has their own. Start at the end, what will they do immediately before signing an agreement with you? What's the step before that? The one before that? At each point along the way, identify the persona's main questions, motivations, and potential objections. At that point identify the kinds of content you'll need to create to meet them at each point along the buyer's journey. Remember about the influencers in the process. Feed your main contact the content they need to help educate and sell you internally.   Confirm Your Differentiators   Make sure you're clear on what makes you different from your competitors. Talk to some of your customers and find out why they purchased from you and what could make them switch teams and purchase from your competitors instead. Review and Organize Your Marketing Collateral   Ensure that your printed and digital marketing materials are written and designed to attract your ideal customers and impart your organization's unique qualities to prospects and customers. Verify that copyright dates are updated, that your style guidelines are being followed, and that everyone on your sales team is using the right version!   Review Your Website and Online Marketing   Take a look at your website and social media channels to ensure they're designed to attract and educate your personas. Is your branding and messaging consistent? Is it true that you are engaging with the right target audience? Is your content compelling and educational? Review and Document Your Sales Process   Is your sales process set up to close the quality and quantity of customers you need to achieve your organization's growth goals? Does everyone on your sales team follow a similar process for qualifying and nurturing prospects? Is your process documented? Is your CRM (customer relationship management) system set up to support your process efficiently and effectively? Would you be able to utilize any automated tools to make your process more efficient? Document any issues you uncover while you're reviewing your collateral, processes, and templates. Look for "dark pools"— areas of your process where prospects or customers get lost or ignored because of lack of time/energy/resources. Document Your Sales and Marketing Strategy   Prioritize the issues you've identified and build up a phased way to deal with tackling them throughout the following four quarters. Depending on the issues you've identified, you may need to create tactical plans for content/inbound marketing, social media, lead generation, lead nurturing, or account development.   Track Your Progress and Evolve Your Tactics   Ensure you have defined metrics for measuring success, and have appointed individual team members to be accountable for solving each issue. Set up customary meetings to survey advance, identify and tackle issues, and align activities crosswise over teams. Learn from your mistakes and victories, and develop your strategies as needed to maintain your traction!   There’s a lot of work to do here, and it can be tough to be objective about your own company when you’re so close to it. Still have questions about how to prioritize, how to get it all done, or how much it will cost? Contact us now. Read the full article

  Budget for Success   Ensure you've allocated enough resources (people and money) to achieve your organization's goals for the year. The span of your marketing budget will likewise depend on how much you have available to invest, and how quickly you need to get results. If you have caviar dreams and a tuna fish budget, you'll be disappointed by your lack of results, and your team will be frustrated by their inability to meet your expectations.   Review and Update Your Ideal Customer Profile and Personas   Look back getting it done customers and identify the characteristics that make them profitable and enjoyable to work with. Ensure your ideal customer profile and buyer personas are accurate and update them as necessary to reflect the kinds of customers who will enable you to achieve your growth goals.   Document Your Buyer's Journey   When your personas are updated, document the journey every persona will take toward becoming a customer. Your contacts make loads of tiny steps along the best approach to becoming a buyer. Plot out every interaction point your personas will have with your content or your organization. This is your buyer's journey and every persona has their own. Start at the end, what will they do immediately before signing an agreement with you? What's the step before that? The one before that? At each point along the way, identify the persona's main questions, motivations, and potential objections. At that point identify the kinds of content you'll need to create to meet them at each point along the buyer's journey. Remember about the influencers in the process. Feed your main contact the content they need to help educate and sell you internally.   Confirm Your Differentiators   Make sure you're clear on what makes you different from your competitors. Talk to some of your customers and find out why they purchased from you and what could make them switch teams and purchase from your competitors instead. Review and Organize Your Marketing Collateral   Ensure that your printed and digital marketing materials are written and designed to attract your ideal customers and impart your organization's unique qualities to prospects and customers. Verify that copyright dates are updated, that your style guidelines are being followed, and that everyone on your sales team is using the right version!   Review Your Website and Online Marketing   Take a look at your website and social media channels to ensure they're designed to attract and educate your personas. Is your branding and messaging consistent? Is it true that you are engaging with the right target audience? Is your content compelling and educational? Review and Document Your Sales Process   Is your sales process set up to close the quality and quantity of customers you need to achieve your organization's growth goals? Does everyone on your sales team follow a similar process for qualifying and nurturing prospects? Is your process documented? Is your CRM (customer relationship management) system set up to support your process efficiently and effectively? Would you be able to utilize any automated tools to make your process more efficient? Document any issues you uncover while you're reviewing your collateral, processes, and templates. Look for "dark pools"— areas of your process where prospects or customers get lost or ignored because of lack of time/energy/resources. Document Your Sales and Marketing Strategy   Prioritize the issues you've identified and build up a phased way to deal with tackling them throughout the following four quarters. Depending on the issues you've identified, you may need to create tactical plans for content/inbound marketing, social media, lead generation, lead nurturing, or account development.   Track Your Progress and Evolve Your Tactics   Ensure you have defined metrics for measuring success, and have appointed individual team members to be accountable for solving each issue. Set up customary meetings to survey advance, identify and tackle issues, and align activities crosswise over teams. Learn from your mistakes and victories, and develop your strategies as needed to maintain your traction!   There’s a lot of work to do here, and it can be tough to be objective about your own company when you’re so close to it. Still have questions about how to prioritize, how to get it all done, or how much it will cost? Contact us now. Read the full article

As the digital age rolls smoothly into the mobile age, the ability to give employees a chance to work from home or out in the field is an incredible freedom for present day businesses and professionals alike. In fact, it's freeing to the point that many organizations don't bother to lease a central office at all on the grounds that even the business coordination team and best management can telecommute effortlessly. However, regardless of how much fun running a purely remote business can be, the legal and functional idea of a business still includes a physical location and an address with a mailbox from which your business can be formally come to. The good news is that you don't need to blow your finely tuned budget on office space you'll scarcely use because of the helpful presence of virtual offices. A virtual office is a commercial office that shares space between several remote organizations. In addition to the fact that it provides an address and mailbox, but a virtual office can likewise give you a spot to hold special meetings with clients and host large-team training sessions in the conference rooms. The inquiry is, which virtual office space is directly for you? We have the best tips to enable you to pick the perfect virtual office space.   1)  Convenient Central Location   When you're looking for a virtual office space, don't accept that nobody will visit the workplace in light of the fact that your business is mostly remote. Clients might need to meet with you some place authority and it's not impossible that you'll need to bring in current employees or new hires for on-boarding and training. This implies you need your virtual office to be some place that is simple for everyone to drive to in a relatively central and accessible location.   2)  Cutting Edge Tech Infrastructure   In fact, your employees may wind up coming in more frequently than you understand if your virtual office has a full suite of office techs like high-speed internet or enormous office printers capable of scanning and printing complex packets of paperwork. To guarantee that your employees will approach any office infrastructure they need on the rare occasion when every one of their resources aren't at home, choose a virtual office that gives additional value through available tech. 3)  Great Conference Rooms   Considering that all things considered, you will spend some time in the offices and conference rooms of your virtual office, you'll need to really visit and investigate the facilities previously you commit to an office space. In addition to the fact that you want pleasant open areas for training, you may likewise be looking for no less than one private, elegantly decorated conference room that will be perfect for impressing clients who need to meet 'in your office'.   4)  Appearance and Style   Speaking of stylistic theme, how your virtual offices are decorated and the style they embody matters more than you may realize. Each organization has a style and you should search for a virtual office space decorated in a way that suits your business and brand. If you're an intense business, search for serious, solemn, and traditional stylistic layout to upgrade that for visiting clients. If you're more light-heart and personable as a brand, you may want space that is more trendy or laid back.   5)  Perks and Opportunities   Finally, there's a whole other world to a virtual office space than even the mailbox, printers, or conference rooms. There's likewise the perks they offer you and your employees for being significant individuals and clients. Some virtual offices offer catered conferences and training sessions, some will assist you with accounting, and some will even make and maintain a website for you! Check out the perks available at each virtual office you're considering and see what works best for your organization.   Choosing a virtual office is about more than just an address and a place to pick up your business mail. It’s a central location, a meeting place, and somewhere you can connect with other mostly remote businesses in your area.   For more information about finding the right virtual office for your business, please contact us today!           Read the full article