In the 1980s Volvos were sensible shoes - solid drivers and handlers and sometimes with Turbo power. They were also beginning to be seen as premium cars thanks in part to the 1970s 260-series, particularly the 1978-81 Bertone-built 262C coupe. A chop-top pimpmobile fit for a king, the 262C was a modest seller but a good halo car - it was inspired in part by Lincoln’s Continental MkIV and was a proper personal luxury car. At a time when Volvos were middle-class, it proved Göteborg could build a de facto luxury car. - Not everybody was keen on it’s lead-sled looks, and four years after it went out of production, Volvo reunited with Bertone for a follow up - the #780Bertone debuted at the 1985 Geneva show. the 780 was restrained and sleek - an evolution of the circa-1983 700-series cars and the only 2-door variant of those long-running designs. Where the 262C had been a chop-top designed by Jan Wilsgaard but built by Bertone, the 780 was totally styled by Bertone and despite looking every inch a 700-series, it shared no panels with the 740/760. - Outside, the rakish coupe bore some resemblance to a Maserati Biturbo; but crisper and more delicate. It was lower than the other 700s and looked it. A subtle #Bertone badge adorned the C-pillar. The interior seemed to borrow from another Maser - the sumptuous Quattroporte III - all leather and wood and angles. These semi-bespoke cars were the most expensive #Volvos ever when new, priced higher than a BMW 5-series, a cool $34,785 base in 1987. - They were not as fast as BMW’s E24s, but they were fairly quick for a 3,400 lb. 1980s coupe with family car mechanicals. Under the hood lurked the B280F V6 and a pair of #Volvo #Turbo fours, though some European markets had a few other choices. 8,518 780s were built until production ended in 1991, with a large majority of the coming to North America (5,695). Like the other 700-series Volvos, they're capable of huge mileages and generally trouble free, though 780-specific parts are hard to find. - By 1991 demand was fading and the early 90s recession killed it off. Volvo didn’t replace it until the C70 in 1997, but that was a more mainstream, and less expensive kind of coupe. https://www.instagram.com/p/Brc50obF40R/?utm_source=ig_tumblr_share&igshid=1w3ehfih24b3r