Five Business Spotlight: Week 3-4 Blog Company Interview
In today's dynamic business world, businesses continue to thrive by adapting to customer needs and offering unique services. Here, we explore several businesses in Cagayan de Oro, highlighting their growth strategies, customer relationships, and future goals.
HONDA - Desmark Corp.
Desmark has been in the motorcycle industry since 1988, with their Cogon, Cagayan de Oro branch specializing in Honda motorcycles and motor parts. They serve a broad customer base, primarily individuals applying for motorcycle financing through online forms in their HondaConnect app or face-to-face credit checks. While they encounter demanding customers, especially when buying motorcycles that has malfunction or defect, they handle these challenges by offering warranties and replacements, sometimes leading to DTI complaints. Desmark maintains customer loyalty through seasonal promos, giveaways, and a welcoming in-store experience, including perks like free Wi-Fi. Their future goal is to lead sales in motor parts, lubricants, and motorcycles across Luzon, Visayas, and Mindanao. Kuya Jomari Pamisa, the head manager at the Cogon branch, advises new entrepreneurs to focus on passion and determination, regardless of initial capital.
ACN TRADING
ACN Trading, established in the early 90s, is a well-known supplier of motorcycle and bicycle parts in Cagayan de Oro, serving local drivers and wholesalers. Despite having fewer than 20 employees, they offer competitive prices, discounts, and seasonal promos that appeal to budget-conscious customers. Their biggest challenges are slow foot traffic but the owner remains optimistic about future expansion and the introduction of new products. ACN's advice to budding entrepreneurs is to align their business with their personal skills or hobbies for long-term success.
ORO GADGETS CENTER
Oro Gadgets Center, led by Monte, is a family-run business focused on gadget accessories. They differentiate themselves by offering seniors discounts and providing warranties on all products—one year for new items and one month for pre-owned gadgets. Though they currently manage the business without employees, their plan is to expand nationwide, starting with a branch in SM Mall. Monte’s advice to new business owners is to remain patient and persevere even during slow days, knowing that success will eventually come.
CENTURY ENTERPRISES
Century Enterprises operates as a wholesaler and retailer of onions, garlic, and other essential products, mainly serving small business owners in Cagayan de Oro. With just four employees, Century keeps its operations efficient while offering discounted prices to regular customers and PWDs. Jenny Lapor, emphasizes the importance of saving before starting a business, advising aspiring entrepreneurs to begin with small, manageable capital and grow gradually.
OBSIOMA CAR AIRCON REPAIR
Obsioma Car Aircon Repair, established in 2019, specializes in car air conditioning services with a team of four. They cater to companies like LKKS and local auto repair shops, gaining new customers through Facebook referrals and word-of-mouth. The business stands out by offering special discounts to pastors and regular clients, focusing on building trust through transparent communication with their customers. Looking ahead, Obsioma plans to expand its reach nationally, with an emphasis on reliable and honest service. Their advice to entrepreneurs is to start small, adapt to changes, and learn from their mistakes as they grow.
