I N T E R E S A N T I

The Adaptive Path acquisition by Capital One is big news for both clients and UX firms. It means user centered design matters on a strategic business level.

On the 9th of October 2014, I had the opportunity to present my paper "Feeding your Piggy Bank with Intentions" at the 9th Design and Emotions Conference - Colors of Care, hosted by Universidad de los Andes. As many of you might know, I am interested on the emotional impact that saving money can have on our subjective well-being. The paper had as a case of study the BILLEGAS piggy bank and the idea was, using the Positive Design Framework (Pohlmeyer and Desmet, 2013), to evaluate the characteristics that could motivate users to save money in a more meaningful way. 

Also I was very luck to share stage with two talented design researchers. Andrew Shea, who's presentation was about how design can help changing or creating habits; and Deger Ozkaramanli, with her research about conflicting concerns and how to take advantage of these conflicts in order to find new design opportunities. designwithdilemmas