rudra

12. Viral Intervention: Final Documentation

The video is edited in what our generation calls “brain rot” style. Lots of flashing imagery, fast paced, full of memes: constant dopamine hits. I chose to edit this way as in America, this dopamine addiction stemming from short-form content has become a real issue. The issue affects all ages, but is particularly concerning among our youth (our audience). We are constantly scrolling through content, always connected online, and yet we are more disconnected than ever.

For our final proposal, my group decided to create a scavenger hunt using a collection of absurd, attention-grabbing posters. Seen in the first photo, our scavenger hunt will be “hosted” by a mascot created by a group member (Miranda). We named him Sammy after Uncle Sam since not only do the spikes on his head resemble the Statue of Liberty, but our sentence itself has serious political implications. Each poster will be numbered and have a QR code, scanning the code will reveal one word out of 10 that make up our sentence. On the final poster, the last word will be revealed along with a QR to our instagram, where participants will be encouraged to message our account the final sentence to receive a “prize” for completing the scavenger hunt.

For our final proposal, our group had the idea of creating parody missing posters. We would hang them up around where we live to capture the public’s attention. Since it is a morbid subject, the posters would be clearly satirical. After reading the posters, people would realize that these are merely parodies and might feel further compelled to follow the link/QR code. I drew inspiration for the first one by recalling the fake missing poster from the show Breaking Bad.

For the second proposal, my group came up with the idea to create fake newspapers/fake publication to spread our sentence with the public. In this, we would place the posters in newspaper racks for people to read. In the newspaper, we would create a fake story or series of stories to capture the public’s interest in our sentence. We would also link our website for more information on the meaning behind our sentence. Then. We could see the analytics of the website to evaluate how many people viewed the newspaper and wanted to learn more.

These nonsensical posters will serve as attention grabbers to encourage people in scanning the QR code or copying the link to visit our website. Once on the website, they will be greeted with more absurd videos and the link to our instagram. On the instagram, they will be able to access more content. It will essentially be an overwhelming amount of frivolous content. Some posters will have political undertones to mock the serious, consequential political notions in our sentence.

A question I would pose to the class to encourage a discussion stemming from my quote and comment would be to ask ourselves: how can we escape the confines of our culture? We can recognize that these cultural differences form who we are and what category we are placed in societally, but how do we escape it?

For our presentation, our group decided to travel to the law building in FIU, as our sentence: “This catastrophic attack of administrative errors has no connection to justice” reads as a highly political statement. Looking around the law building, we spotted a rack of newspapers in front of the law library. We borrowed a marker from the workers at the front desk of the library and wrote down our sentence; spanning across 5 newspapers so that we could each hold one. We wanted to make it look like we were casually talking and reading the newspaper but then suddenly flip the paper to reveal the message. We then held it up in a protest-like way. This grabbed the attention of many people passing by, including a law professor who took a particular interest in our message, believing that it indeed had political implications.

https://www.washingtonpost.com/weather/2025/04/02/tornadoes-flash-flooding-central-midsouth-forecast-impacts/

P9: Emotion