This is a somewhat random post but I've been laughing at this for hours and I need to educate people on the existence of this.
So. Localization, right. This happened a lot back in the day, when english wasn't such a widespread language. I'm talking specifically the localization that happened for Batman, when his comics came to Brazil for the first time in like, the 40s-50s.
So, like... at that time, english was not a common language to know. like, in general. if you studied a second language, it was probably the (at the time used by all) french. So when they brought these very American superheroes to Brazil, they had to localize their names, which is. fine. Like, most of them are even used to this day. Spiderman became Homem-Aranha, Superman became Super-Homem, Wonder Woman became Mulher Maravilha (eventually. she had a rough start with "miss america" for a while, then "super-mulher", but then Lynda Carter's show saved us all by being localized as Mulher Maravilha).
Batman had a rough time. Nowadays, batman is just called batman, because there is physically no way to translate "Bat Man" into portuguese without creating a mouthful. Bat is Morcego, which is not a good, snappy word like Aranha for spider, or just. "Super". So, for the first few editions, batman was translated as MORCEGO NEGRO (Black Bat, funnily enough).
But they didn't stop there. I wish they did, but they didn't. Because they were worried, you see, with these characters and their extremely American names. The common Brazilian in the 50s had no clue what a "Bruce" is, let alone a "Wayne"! So, they 'fixed it'.
Bruno Miller, o Morcego Negro.
Didn't stop there. They changed Gotham too. And that was the worst crime they did.
Gotham. Roll around that word in your mouth. It invokes a feeling, right? Gothic. Spooky. Tall buildings and gargoyles and grotesques and old castles. Very appropriate for the Bat Man.
They renamed it Rio Doce.
That means "Sweet River". Sweet, in this case, refers to how we refer to potable drinking water in portuguese - we call it sweet water (as a contrast to salt water). Now, there are plenty of cities named after rivers here. but Rio Doce also invokes a vibe, and its not. fucking gotham.
Do you know what I think when I see a city named Rio Doce? I see Γguas de LindΓ³ia. I see Brotas. I see several cities in Brazil who are named after cool water springs whose whole economy is based on tourism for their, yknow, WATER SPRINGS. Beautiful waterfalls! Beautiful nature!!! Yknow!!!
I dont think. the Gotham River. counts as a tourist attraction. Not the "natural swimming" kind of tourist attraction, anyway, unless you want to catch a billion diseases and a few mutations.
And the funniest part? They did all of that for Bruce (Sorry, Bruno). All of that. And they kept Dick Grayson exactly the way he was. Bruno Miller and fucking Dick Grayson. Sure, they translated "boy wonder" to "menino prodΓgio", but. Nothing else. I am telling you, it was Bruno Miller and RICHARD JOHN GRAYSON. they didnt even name him ricardo or anything.
I genuinely have no explanation for this.