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1. Introduction to Digital Marketing

Digital marketing

Native Advertisements

Email Marketing

Data Analytics

2. Process of Marketing

Creating

Communication

Delivering

Exchanging

Offering

3. Evolution of Marketing

Trade Era

Production Era (1860-1910)

Sales Era (1920-1930)

Marketing Era (1940-1950)

Marketing Company (1960-1990)

Relationship Era (1990-2000)

Social Media Marketing Era

Digital Marketing

                   Exploring New Avenues

                   Optimizing Production

                   Creating & Advertising Brands

                   Making Company-Wide Efforts

                   Creating Customer Relationship