Giada

The major difference between a thing that might go wrong and a thing that cannot possibly go wrong is that when a thing that cannot possibly go wrong goes wrong it usually turns out to be impossible to get at or repair

Clients don't understand their success is reliant on standing out, not fitting in.

Designers can create normalcy out of chaos; they can clearly communicate ideas through the organising and manipulating of words and pictures.

Gentlemen, you can't fight in here! This is the War Room!