Social Media: Simplified

Thanks to social media, Valentine€™s Day shines light on the love lives a€“ or lack thereof- of ourselves and our peers. Whether you a€™re in a happy relationship or newly single, learning the basic etiq...

We’ve all had our email inboxes flooded with unwanted messages telling us that we can “Make $50,000 in one day!” and “Lose 20 pounds in a week!” While these annoying messages can be sent directly t...

This upcoming weekend is one most Americans are looking forward to for one reason or another. Whether you’re a die-hard fan of football or the food and epic commercials that accompany the Superbowl...

If you haven’t yet heard of the hot mobile app Snapchat, listen up. Notoriously known for turning down a $3 billion dollar deal with Facebook, Snapchat is a mobile app that allows users to send pho...

Years ago, finding a job often entailed scouring “Help Wanted” ads in the local newspaper and snail-mailing your resume to a potential employer. Thanks to the Internet and social media, finding a j...

 We live in a time where an “on the go” lifestyle is considered the norm for many people, which of course means that our dependence on our handy smartphones to point us in the right direction when ...

For many of us, a brand-new year is a way to hit “refresh” on our lives and start anew. Whether you vow to cut out sweets or to climb Mount Everest, making New Year’s Resolutions can be a great way...

On Christmas Eve, thousands of children around the world will eagerly await the arrival of Santa. While laying out treats for the jolly old elf and listening for the jingle of his sleigh bells on t...

We were taught to say “please,” “thank you,” and to keep our elbows off the table since what seems like taking our very first steps. While minding our p’s and q’s has been ingrained into our memori...

Whether you are an established retailer or starting a side business just for fun, selling your products and stuff online is a wonderful way to grow your customer base and make extra money in the pr...

If you’re thinking about adding videos to your social media marketing plan, you’re already on the right track. The popularity of videos in the social media mix is on the rise, with no signs of slow...

With Thanksgiving in just a few days, many of us are caught in the frenzy of preparing for out-of-town guests, making last-minute travel plans, and putting together the perfect menu for the big Tur...

The holiday season has officially begun, and with the biggest holiday shopping dates right around the corner, now is the time to plan your social media strategies  for your business to bank during ...

Whether you’re brand-new to the world of social media or not, you’ve more than likely seen hashtags (words or phrases with “#” before them). While avoiding them is one answer, it’s not one we recom...

To many business owners, Google Plus is a gray area that doesn't appear all that necessary to adopt. After all, there are so many other social media platforms to choose from that are used by many m...

Social media is a powerful tool that can be used to grow your business, but is also one that can do more harm than good if it's not handled correctly. Here are some helpful hints to making sure you...

Halloween is just a few weeks away, which means now is the perfect time to start planning some spooktacular social media marketing tactics for your small business! Here are some of our Westchester ...