Gemma Lamb

The second part of my publication is about the history of Liverpool’s Chinatown, as the majority of the images I’ve used in this part are low quality as they're old, I have made them into bitmap images.

The second part of my publication is about the history of Liverpool’s Chinatown, as the majority of the images I’ve used in this part are low quality as they're old, I have made them into bitmap images.

Post 3 of 3: Final Edited photos for the third section of my publication 

Post 2 of 3: Final Edited photos for the third section of my publication 

Post 1 of 3: Final Edited photos for the third section of my publication 

GIFS Designed I created first on illustrator. I separated the pieces of the images onto seperate layers and then imported the document into after effects. I then animated certain elements and rendered them out as .mov files. I then imported them as ‘frames to layers’ in photoshop and saved them out as GIFs. 

This is my new colour Palette. 

All of the buildings I designed in illustrator

This was just a mock-up of the brand guidelines. I felt as though I needed to get something together like this to find out what is working and what isn't. This is just a few of the pages. I definitely don't like the colours. I am happy with this logo and the type as well as the icons however I still think they need some more development.

I started playing around with the icons I’d made to create some patterns on illustrator. I wanted to try out new colours too because I wasn't happy with the ones I’d chosen. 

I have further developed the artwork for the project. I still want to carry on with the development but this is how its looking so far.

Finalised logo.

Some more logo ideas: I wanted to create logos that were less ‘literal’. 

This was my first concept for the branding. I liked it to begin with but it was reminding me too much of a nightclub vibe. I was also having trouble trying to get the toner printer to print the true colours. They kept on printing red and dark green. I decided I needed to take another approach. Another reason is that it just wasn't looking bright and ‘festivally’ enough, it’s too dark. The logo shown here also was just one of my experiments, nothing is finalised at this point.

I wanted to create some some of icons and imagery to include into my branding. I started by taking some of the iconic buildings from each of the heatons and recreating them as simply line art in illustrator.