GamefulHeroes

In the world of Eco, a new games project, your own survival depends on the survival of the simulated ecosystem that surrounds you. Called the “Minecraft for environmentalists,” the game requires players to collaborate to build a civilization in a shared world where your every action affects the lives of countless species — and to maintain the precious balance between creation and destruction.

The VR Girl

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I suck at drinking water. And if you’re like me, it’s perpetually on your to-do list, an abandoned New Year’s resolution (15 years running). And if you’re like me, and have IBD, it’s really important to get your 8 full glasses/day.

I stumbled across this app in a pregnancy forum (the cutest water drinking reminder app ever) but I wanted to share it with my IBDers too. It’s called ‘Plant Nanny’- choose your own plant, pot, and setting and then ‘feed it’ whenever you finish a glass of water in real time. It will remind you if you’ve gone too long without hydrating with notifications.

There’s something about that little creature and the joy it displays as a result of my hydration. Somehow I don’t really care too much if I get dehydrated but if that sweet little plant starts to wither, it’s game over for my emotions -I have to save it!

Summer is coming

Download the free Hi-Rez Pic (2.65Mb). Photography by: Hanan Gazit | Like us on facebook

Royalty Free (do whatever you want) hi-res photo every week #instafun Photography by ❤ Hanan Gazit, Founder @ juloot interactive. Sharing can make you happy too!

Mall operators are getting advantage of mobile advertising. Wtih Fizmon, it is now possible to reinvent in-store marketing by bringing mobile advertising to the place where more than 90% of all retail sales are done – in the store. Digital content, time limited offers delivered automatically to consumers smartphones when and where they shop. 

Fizmon powered apps  provide everything customers need while spending time in a shopping center such as coupons to use at stores they walk by, promotions at restaurants nearby, or upcoming movies at cinema they’re approaching. In addition, Fizmon indoor navigation feature makes it easy for mall visitors to browse the products and explore the entire shopping mall.

Fizmon’s cloud-based software platform (Fizmon CMS) offers the industry’s most robust set of features for creating, managing and optimizing hyper location based mobile marketing campaign to reach customers at right time and right place. Moreover, Fizmon’s unique features such as gamification module brings the shopping experience to a new level by gamifing malls. It boosts customer engagement, loyalty and as result foot traffic. The app may connect with the mall’s loyalty program and gamifies it. For each in-app and social interaction, users can earn points and badges. Users can compare themselves with other users and check how many points they are required to collect. Gamification that rewards mobile engagement with real-world  is a major engagement driver in the app. That’s a well designed treasure hunt feature can be also considered as a feature add on for mall apps to drive further foot traffic and increase loyalty. Foot traffic is the core metric for a mall and rent rates are determined according to this essential factor. Fizmon shopping mall apps combines micro location technology with gamification approach to provide new foot traffic to your shopping malls. Fizmon is aware when your visitor walk in to your mall and trigger an action accordingly via mobile app. Users can earn and redeem points for their physical visits and purchasing in your shopping mall. The gamification engine of Fizmon is flexible and can be adaptable to various scenarios. Today’s shoppers expect convenience whether they are browsing online or in the store. When they download a branded shopping mall application, they want access to information in real time no matter where they are. Fizmon powered mobile apps for shopping centers help users to navigate from the parking lot to the stores they’re looking for and keep them informed about on-property events and promotions. 

To be social and integration to social media channels are essential part of succesful app projects. For that reason, any content in the Fizmon powered app is linked to social media channels, so a user can easily share the experience with his or her friends.

Fizmon Analytics module is another tool that can be used by mall operators to increase their knowledge about their visitors.  For example, malls may find out how much time people spend in mall, what the most attractive areas are, and even which entrance visitors usually prefer. We see that the future of retail depends on shopper behaviour data and this is exactly what we capture and analyze with Fizmon Analytics module. Fizmon analytics brings the technology to measure and harness shopper data across different channels. The store of the today & future will be powered by real-time analytics technologies that understand shopper behavior across the entire shopping journey and equip store to deliver experiences relevant to the store format and target market. Fizmon analytics is enabling you to gain deeper insights about shoppers at the door and throughout the mall to measure mall event effectiveness, zone traffic, increase operation effectiveness and optimize rent accordingly.

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