Your Tech Company Can Become a Unicorn While Your Competitors Become Dinosaurs
Private and public investors have recently been getting back to basics, looking at headcounts, staff costs, burn rate, and profitability. ExDigita helps online technology companies meet investor expectations for revenue growth, expense management, and profitability.
After managing various companies in Japan for eighteen years, the last ten years of which were spent starting up and managing online technology ventures, I relocated my online media business, Globalis Media Inc., to Cebu, Philippines in 2010. For many reasons, it has proven to be an excellent decision. One key reason is that I hire university graduates with IT degrees for 80 - 90% less than equivalent employees would cost in Japan, the US, Australia, or most major EU markets – if I could even hire the same caliber of employees in those markets. And language is not an issue, as English is widely spoken in Cebu.
We formed ExDigita Inc., initially to act as a BPO (Business Process Outsourcing) provider to Globalis Media. Online advertisers have been delighted with the world-class Ad Ops, Media Buying, and Campaign Management services provided by ExDigita. To be able to offer these world-class tech services at huge cost savings is such a compelling value proposition that we decided to make these services available to other companies in addition to Globalis Media’s own clients. We’ve also added Web Development, Design, Content Management, and Tech Support services to provide clients tremendous cost savings in these areas as well.
ExDigita can provide a team of 8 technical staff for the same cost as 1 hire in California!
Based upon actual recent job postings, and including compensation, benefits, office space and equipment, one Ad Ops Specialist costs US $247,500 or more in California, with an Ad Ops Manager costing $292,500. A Desktop Support Engineer costs $157,500 or more, and a Web Developer costs $202,500 or more. These figures do not include recruitment, relocation, or training expenses, so total costs are even higher.
For the same total cost of hiring 1 technical staff in California, a company could hire through ExDigita: 3 Ad Ops, 2 Tech Support Staff, 2 Web Programmers, and 1 Content Writer / Moderator! In addition to huge savings on compensation expenses, ExDigita also saves companies time and opportunity costs, enabling company executives to focus on key strategic priorities and achieve important milestones, without using valuable time to recruit tech staff.
Having great technology is good. Having great technology with tech positions filled in a timely manner, and with compensation costs reduced by 80 – 90% is even better. Many companies with great technology become extinct, even more so when investors are focused on profitability, as they are now. Companies with both great technology and well-managed expenses will be more likely to receive investment, and more likely to receive favorable valuation.
With assistance from ExDigita, your tech company can become a Unicorn, while your competitors become Dinosaurs.
See also article at https://www.linkedin.com/pulse/your-tech-company-can-become-unicorn-while-dinosaurs-schwamm?trk=prof-post
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