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Local rankings are a vanity metric without the rest of the system. Mos

Between two similar local businesses, Google's tie-breaker is usually

For a local business, your Google Business Profile is often higher-ret

Schema markup is one of the least-understood and most-undervalued loca

A 100/100 Lighthouse score makes a great screenshot. It doesn't, by it

Name, address, and phone matching across every directory is the unsexy

The problem isn't lack of effort. It's that most websites are built on

A small Dales cleaning company. 18+ location pages. A schema-driven sy

No upfront cost only works when the scope is clear. Here is how we kee

The case against publishing a blog post every week Weekly posting adv

Why reviews decide who wins local search Between two similar local bu

We also built True Grit a small set of Facebook graphics, ready for Ni

The small bits matter. Business cards. Letterhead. Quote template. In

We have just wrapped the brand identity for a local business we are pr