Diet companies will be hitting hard this year. Be prepared to hear repeated sentiments of "It's time to get rid of that Quarantine 15" and "In these hard times, commit to taking care of yourself with healthy living and weight loss."
This rhetoric is going to be everywhere. And due to the nature of modern advertising, the vast majority of it will be coming from people online who just look like they're trying to share some good advice with the followers that they love so much. You'll barely be able to see the money getting thrown at them from the weight loss industry.
Don't reward them for using these manipulation techniques - Buying their products and losing weight isn't going to make your year any better, or erase the stress of the pandemic, or be the first step in self-care.
Please please please see these ads for what they are - A way of preying on your insecurity and trauma in order to make money.
