Quotes from Bob Bailey

Leave doubt at the kennel door

That's the key, look for a skeptical person practicing good science

Behavior is a function of its consequences. You GET what you REINFORCE

Make it worthwhile for the animal to play the game

If you can't do it without the animal go back to the beginning.

It's okay to advance too quickly sometimes with your training. Bang your head against the wall and move on.

Don't be upset by mistakes. Don't be carried away by success. One reinforcement does not make or break a behavior

Animals do what they perceive is best for them

If the client is ‘not compliant’ it is YOUR failure as a trainer. That person is an animal. You are not making it worthwhile for them to play your game

Saying 'Operant Conditioning doesn't work here' is like saying 'Gravity doesn't work here'

Go home. Tomorrow is another day.

Get the Behavior! Know what you want. Know what you have. Think. Plan. Do.

Think. Plan. Do.

Don't reinforce behavior you do not want

As much thought should be given WHERE to deliver the primary reinforcer as to WHEN and HOW