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Keni
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shark vs the universe
Misplaced Lens Cap
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cherry valley forever
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@12amtiger-blog
The End
Great jam. Great support and reception from the judges and others. Big thanks to the organizers!
Posts are in reverse chronological order. To familiarize yourself with our challenge and follow our process in sequence, please start with the oldest post and work your way up.
Anya is live and ready to show you everything. Watch her strip, dance, and perform exclusive shows just for you. Interact in real-time and make your fantasies come true.
Free to watch • No registration required • HD streaming
In case you missed the link to the mockup of the travel agency site, here it is:Â http://12amtiger.tumblr.com/lofiadventures
The site material contrasts city life to the simple and scenic life that promises relaxation with alluring images of the country and village folk.
The inside of the book with a cell phone hidden inside.
A book that can be used to conceal hi-tech devices, like smartphones (so as not to stand out in a lo-fi environment and alert the locals).
Incidentally, the traveler can pretend they are reading Walden by Thoreau. Original title "Life in the Woods". (http://en.wikipedia.org/wiki/Walden)
Contents of the suitcase. Physical component of our kit. It contains special ID with an alternate identity and a chip that can identify the real identity of the traveler if needed, a book that can be used to camouflage a smartphone, diamonds and precious stones (local currency exchange), and other items, like paper map showing itinerary, bus pass, etc.
Anya is live and ready to show you everything. Watch her strip, dance, and perform exclusive shows just for you. Interact in real-time and make your fantasies come true.
Free to watch • No registration required • HD streaming
Brainstorming our deliverables: safehouse/lounge design, suitcase contents, marketing materials, website.
A design for the safe house / lounge where the traveler can relax, have a cappuccino, check the news, etc. The front for the house would be something unobtrusive, but there would be a secret lounge in the back/basement with hi-tech equipment, chairs, cappuccino bar, and other amenities.
Designing a poster for the travel adventure agency. Unload your life.
Marketing material for fictional travel agency
Niagra of the future. Hi-tech Canadian side, more turbulent waters separating it from the more rustic American side. Note huts and exaggerated vegetation.
(The Falls and highrises images are royalty free.)
Anya is live and ready to show you everything. Watch her strip, dance, and perform exclusive shows just for you. Interact in real-time and make your fantasies come true.
Free to watch • No registration required • HD streaming
Our location: Niagra Falls border
We found it challenging to place our high-tech, well-off character in present-day Niagra Falls. So, building on the futuristic reference in the customer persona we were assigned, we envisioned a Niagra border in a future or alternate reality.
We did not have time to do extensive research on the local economies and socio-cultural factors on both sides of the border, so we emphasized a prominent feature: the contrast between the high-traffic, tourist-oriented Canadian side with a casino and a more subdued American side.
Building partly on the Love Canal (environmental/pollution) disaster on the American side and on our last constraint, which dealt with urban redevelopment and sustainability, we decided to create an exaggerated scenario, where the Canadian side has developed into a futuristic, corporate Las Vegas-style metropolis, while the American side has returned (by necessity or social restructuring) to simpler values.
This change created a kind of cultural tourism whereby high-tech international travelers come through the Canadian border to "download"or "go lo-fi" on the more simple, natural, and/or rustic American side. Our travelers are seeking either for novel experiences or respite from their fast-paced, futuristic life-styles. The idea of "supercharged brains" suggests a human pace of life that was not able to keep up with the lifestyle and need to be enhanced. We can imagine that this would have its toll perhaps on citizens of that world.
Premise for border crossing: Cultural tourism
Our customer comes from a high-powered, fast-paced, technological environment. In search of novel experiences, he travels to other destinations to experience a simpler life style. We are thinking: immersive, role-playing adventure.
Our "kit" is a service that combines physical tools that our traveler will need in unfamiliar territory as well social infrastructure (getting them there, safehouses, etc).
Multiple Border Crossings: cultural, geographic, class, technological borders, and identity borders.
Starting to prototype.
A little background we got about Niagara Falls.
Wildcard: Urban do-over
Our second card presented us with another constraint: given tech/economic incentives, "many mid-size cities redo large portions of their urban fabric, buildings and land use. Cities and their inhabitants are able to "start-over" in a controlled process."
Anya is live and ready to show you everything. Watch her strip, dance, and perform exclusive shows just for you. Interact in real-time and make your fantasies come true.
Free to watch • No registration required • HD streaming
Axiom: Our first wild card
We were given a "wild card" with more conditions to inform our design: We are to create something that immediately connects with our customers, creates allure, appeal, stimulating consumption.
Question: How does this allure equate with sustainability?
Customer Persona: Super Cog
Our character proved challenging: a young, creative, technological, international, and entrepreneurial + lots of disposable income + supercharged brains through cutting edge neuro-medicine. Yes, that was our reaction as well.
We needed a way to make this persona human, someone we could relate to and design a solution for.