Digital Dérive

#57 giftcards @Rotterdam Hudson's Bay

#56 'Buy our brand and get free scissors' by uploading your receipt (proof of purchase) online

#55 Na-KD clothing label has it's social media account /logos on it to share that they are online. @Rotterdam Hudson's Bay

#54 giftcards from various services to buy items/services in the online world. @Rotterdam Hema

#53 credit system via the app, you get points for every euro you spend and save up for discounts and free products.

#52 poster that advertises their facebook page to get their updates first

#51 online phenomena are being used on birthday/greeting cards to express the same feeling/vibe/idea/humour. You see emoji used a lot online and offline, also very well known are all the social media apps we have on our phone - very important to be in contact with people that are important to you. And important people on the internet become icons that will even get recognised as a card.

#50 greeting cards with hashtags, assume you are aware of this online phenomenon. It works when clickable because it categorizes things, used on a card it doesn't connect anything.. but the connotation of a hashtag makes clear what you mean.

#49 Hollister welcomes you (to follow them on snapchat)

#48 this place has free WiFi for their guests also, #48.5 the sign says they accept paying by card/ debit cards.

#47 Sign that this place is connected to the Thuisbezorgd service/app which delivers your food at home.

#46 This parking meter connects the paid parking spots to your car by paying either by number plate or by coupon.

#45 A car from Greenwheels, which is like the Mobike and Felyx e-scooter a shared service where you can rent a car.

#44 This digital doorbel connects the outside world on your doorstep with the inside world in your apartment via a camera system. Without this you would have to open the door to know who rang the bell.

#43 Buy online and collect in-store! Now you know for sure that the items you want are available in your colour and size because you order them on forehand.

#42 emoji are a huge part of our daily life because we use our phone for communication a lot. With that we also use emoji a lot and make them part of our offline world as well by using them as a keychain.

#41 Can't get enough from emoji? They're also LED lights now! @Rotterdam Action