One of the funniest beer labels I've ever encountered. We understand it's meaning right away because the visual reinforces the name. The illustration of the rams butting heads and a big flash in the background isn't unattractive but the use of blue and yellow together gives it a cheap look to it. The gradient in the name doesn't appeal to me. The entire shape of the logo looks like a mountain on top and then is just rounded at the bottom. Tons of extra stroking that might not have been necessary. Overall, clear message but the only appeal to it is maybe its name. I would purchase this beer just to share the hilarious name with my friends and if it tastes good, that's great, and if it doesn't, oh well, at least I shared a good laugh. The logo has potential but needs an overhaul.















