Promoting Suzhou at the Shanghai American School’s 23rd International Fair
Some of you might know that Shanghai American School held its 23rd International Fair at the Puxi campus this last Saturday. But did you know that Ctrip was there on behalf of the Suzhou Municipal Tourism Administration, not only serving as travel guides for the city, but also signing up attendees for a free three-day holiday?
The school’s International Fair always attracts huge crowds, and this year was no different. The event officially started at 11 am, but the grounds were full of attendees and sponsors well before that. Fair weather was forecast for the day, and the only thing that proved a challenge for the booths was the strong wind.
As a strategic partner of Suzhou Municipal Tourism Administration, Ctrip was there to promote the charming travel destination of Suzhou and was given pride of place near the main stage and the food hall.
Thanks to its close proximity to Shanghai and its picturesque gardens and water-side towns, Suzhou proved extremely popular with visitors on the day. Some of the attendees were new to China and keen on learning more about Suzhou as a holiday destination. But there were also a surprising number of attendees who had been to the city before and visited the booth to share their experiences with Ctrip and others considering visiting, as well as to learn about what was worth seeing when they visit Suzhou again.
The response from the public on the day proved there is an increasing interest in travel to Suzhou, and Ctrip staff were on hand to provide recommendations on sites to see, local cuisine and culture, as well as show them how easy it is to book a break in Suzhou with the Ctrip app.
Ctrip was also offering attendees the opportunity to sign up for a free three-day holiday to Suzhou. Naturally this drew plenty of interest, with both members of the public and the school’s faculty registering their interest in the trip. Guests will be treated to a 5-star treatment with buffet dinner, visits to some of the most famous gardens, a live opera performance, and guided calligraphy and handicraft workshops.
All in all, the day was a huge success and great fun for all involved. Ctrip would like to thank all of you that visited the booth on the day and we hope you enjoy a break in Suzhou soon!











