THE ROCK FATHER™

The @spaceracers are ready for blast-off! This new five-pack of characters is available exclusively at @Amazon. Photographed by yours truly on the @ready_setz Space Base (small version). . #spaceracers #weknowplay #thetoybook #readysetz #toyography #toys #spaceships https://www.instagram.com/p/Bt1HZ0hjcCX/?utm_source=ig_tumblr_share&igshid=1p42qrq61sfo7

Shout out to the crew at @teepublic. Some pieces of my new wardrobe for #ToyFair #NewYork have arrived. Always top quality prints and fit from #Teepublic. Ready to ROCK with #TheToyBook! . #WeKnowPlay #TFNY #thetoyinsider #thepopinsider #therockfather #fashion #ootd #tshirt (at Javits Center) https://www.instagram.com/p/Btq9ZlJB-l6/?utm_source=ig_tumblr_share&igshid=1tamjpvl2fbys

A couple of new #HotWheels Display Cases from @Mattel for my office. Interesting to note the packaging change - same shipment, two different boxes. Top is matte, bottom is gloss. Art is different, and the top one has a sticker that says “display shelves” covering print that says “removable display shelves.” The bottom box says “translucent display shelves.” Top also mentions Mattel Shop (recently closed) and a couple other variations. Haven’t opened to see if that actual cases are any different yet. These will look great at #RockFatherHQ/#ToyBookMidwest! . #WeKnowPlay #hotwheelscollectors #diecast #mattel #diecastdaily #diecast #hotwheelscollector https://www.instagram.com/p/Btq4NwrhvRM/?utm_source=ig_tumblr_share&igshid=156i9gcbvpdc4

Because we haven’t been seen together in social media in awhile. Yours truly and #TheRockDaughters. . #therockfather #selfie #parenting https://www.instagram.com/p/BstYAzGhvEB/?utm_source=ig_tumblr_share&igshid=1d2w1uav5ujs6

If you have a @rokuplayer, you can now watch this guy. It took some months, but #TheRockFather Channel has now launched on #Roku! At launch it’s just a sampling of videos from my YouTube Channel, but more original content will be available in the months ahead. . . . #toybook #thetoybook #ott #streamingcontent #toys #automotive https://www.instagram.com/p/BslPUfxDGoL/?utm_source=ig_tumblr_share&igshid=1365e38no7wlt

I’m loving @Hasbro’s new #StarWarsResistance line. These just hit @Target. . #TheToyBook #WeKnowPlay #ToySpotting #StarWars #LucasFilm #actionfigures #therockfather #target #targetrun #toycrew #toycrewbuddies (at Target Store Mundelein) https://www.instagram.com/p/BsjHS__j61W/?utm_source=ig_tumblr_share&igshid=1wtfkuro4fgye

Holy Flashback Friday! Just-discovered (on archaic Sony Memory Stick Format!) pictures from 2003. January (red hair), September (black). Swipe to see. . #therockfather #rockandroll #deftones #gibsongram #gibsonguitars #brooklyn #fbf #flashbackfriday #throwbackthursday #tbt #oldtimes https://www.instagram.com/p/BsgVWcdDsgm/?utm_source=ig_tumblr_share&igshid=ggfocyk0e26d

#StraightTalkNoJive: Thanks to @clutchofficial, I have my adopted campaign slogan, should I ever run for office. It’s also how I talk business (see my new thoughts on #Sears and #Kmart at ToyBook.com) . Bought two of these pins from @indiemerchstore alongside my umpteenth classic #CLUTCH logo shirt. I’ve bought that same shirt countless times over the last 25 years or so! . #prorock #therockfather #music #clutchband #rockandroll #politics https://www.instagram.com/p/Bsf85L_jMia/?utm_source=ig_tumblr_share&igshid=1t1n6axa1krbp

In case you didn’t see it in my other social profiles: I've accepted the role of Senior Editor at The Toy Book. Effective immediately, I will be working for Adventure Publishing Group full-time as part of the team that brings you #TheToyBook, The Toy Insider and The Pop Insider. . For those who may not be familiar, since 1985, The Toy Book has been the leading trade magazine for the toy industry. We're in print. We're in digital. And there's a whole lot of awesome things yet to come. . My main responsibility is bringing you the daily news from around the toy and kids entertainment industry, but I'll still be doing much of what I already do, with all of my pop culture goodness (movies/tv) being published at The Pop Insider. . While I will do much of my work remotely, this does mean more travel as the main office is in Manhattan, NYC and I will be in the office every few weeks and still be doing my usual west coast runs to Los Angeles and San Diego. . The next chapter has begun, and I couldn't be more happy to be a part of the incredible team at Adventure Publishing Group! . #therockfather #work #weknowplay #toys #toyindustry #business #pr #marketing #toyfair https://www.instagram.com/p/BsXJB6yjPWG/?utm_source=ig_tumblr_share&igshid=4tnhsccobvu4

Live theatre tonight - #Disney’s #BeautyAndTheBeast at @drurylaneoakbrook! . . . #play #broadway #theatre #drurylane #belle #beast #therockfather #therockdaughters (at Drury Lane Theatre & Conference Center) https://www.instagram.com/p/BsUKKlVD3l1/?utm_source=ig_tumblr_share&igshid=1lbg9siszwviv

Pre-Beauty and the Beast dinner with the family. . . #drurylane #therockfather #therockdaughters #lucillerestaurant #dining (at Drury Lane) https://www.instagram.com/p/BsT3DCbjGjS/?utm_source=ig_tumblr_share&igshid=edcv38d8o6fm

Yeah, it’s been awhile since I’ve done the gym selfie thing, but after hurting my back (L5) and fighting nerve issues, I’m battling back. The ultimate goal: get back into my 2014 pre-surgery routine, drop the pounds and build the muscles back up. I felt great at 297 (goal weight is 220), but after getting derailed more than once, the scale stares at me with a number I didn’t think I’d hit again: 340. Yes, I’m a big guy and I always will be... but not this big. Need to shrink again, and this isn’t some “New Year’s” thing (I don’t make “resolutions.” 2019 is gonna be a big year, and there’s things happening and in the pipeline that I’ll get to share with all of you very soon. Need to be feeling good and looking good to be my best for my family and the folks who’ve invested in me. Regular progress updates to follow - just like it used to be here on my IG. Don’t like the #fitness and #weightloss pics? Just scroll on by 🤘😎 . . . #therockfather #fitnesschallenge #gettingripped #rundmc #weightlossjourney #selfcare https://www.instagram.com/p/BsKKsx_j1T_/?utm_source=ig_tumblr_share&igshid=oykwfwikiv5p

Overnight at @greatwolflodge. Drive by this place almost every day - never took the family until now. . . . #travel #greatwolflodge #therockfather #nirvana (at Great Wolf Lodge) https://www.instagram.com/p/BsBqkZrj4Sr/?utm_source=ig_tumblr_share&igshid=141653nmwxwug

Downloading 30-40 year-old games to my modern gaming system. SNK 40th Anniversary Collection and @SEGA Genesis Classics for @nintendo Switch. . . . #nintendo #nintendoswitch #therockfather #gaming #retrogaming #retrogames #sega #snk40thanniversary #mariobros https://www.instagram.com/p/Br-1wfnDf1_/?utm_source=ig_tumblr_share&igshid=xvdd7qk0bwx1

Burger of the Month at @kumascornervernonhills - The HOWL. The mighty #Slayer is looming in the background. . . . #kumascorner #kumas #burger #metal #food #foodie #foodporn (at Kuma's Corner Vernon Hills) https://www.instagram.com/p/Br8cKu2DgjW/?utm_source=ig_tumblr_share&igshid=3aj7c4mbsuj4

On our kitchen table right now: Serious retro vibes from the new @lolsurprise #HairGoals Dolls! This is “Miss Jive,” which little Finley purchased last night with some#Christmas money. There’s a definitely Michael Jackson-inspired folk in the mix that I may have to find for myself! . . . #CollectLOL #CollectLOLSurprise #lolsurprise #mgaentertainment #bighair #bighairdontcare #therockfather #therockdaughters #dolls #weknowplay https://www.instagram.com/p/Br5oXNFDX17/?utm_source=ig_tumblr_share&igshid=1h9xhfodz9m9t

I’ve traveled this country from coast-to-coast and still the best #Gyros in the land comes from this place right here: Perros Bros. Gyros in Olympia Fields, Illinois. I get here once or twice a year, but there was a time when I’d eat here weekly... a lifetime ago! . . . . #food #foodie #therockfather #gyrospita #whitesox #chicago (at Perros Bros. Gyros) https://www.instagram.com/p/Br3Fg8Yj_Fj/?utm_source=ig_tumblr_share&igshid=1x48k7t7navmi