#zipari

The merger aims to integrate mPulse's Health Experience and Insights (HXI) technology, which uses predictive analytics to create personalized digital experiences, with Zipari's tools that simplify workflows and enhance customer engagement for healthcare organizations. This combination is expected to benefit health plans, third-party administrators (TPAs), and healthcare organizations by improving consumer experiences and operational efficiency.

This acquisition marks mPulse's fourth since PSG became its majority shareholder in 2021. mPulse CEO Bob Farrell highlighted the challenge of legacy technology in healthcare and praised the merger’s potential to provide more agile, personalized solutions. Zipari CEO Tabatha Erck emphasized alignment in values and a shared goal of improving outcomes for healthcare partners and consumers.

mPulse has been growing rapidly, reporting significant revenue increases in recent years due to other acquisitions and organic growth.