#xpaylife

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We are living in an era where digital payment has embraced all the innovative solutions such as third-party wallet, biometrics as an authentication and authorization tool, thanks to ubiquitous connectivity, bio-metrics, tokenization, cloud computing, and Internet of Things that has made things much easier for the customers to transact and interact with their payment partners. With the rise in the usage of smartphone and internet access, Indian consumers have confirmed their constant connection.

From traditional cash/card/cheque model, digital payment has evolved to 'online single channel closed models’ to 'mobile multi-channel’ to 'In-app payments and proximity transactions.

As per Google – BCG market study on Digital Payment 2020, bill payments remain the most inconvenient of use-cases to fall under the scope of digital payments. Around 30 billion bills worth USD 103 billion are generated every year, of which, 70% is paid in cash. With the launch of Bharat Bill Pay, a large inflection is expected as massive amounts of bill payments to get digitized.

In collaboration with Bharat Bill Pay, XPay.Life has been launched that offers a full spectrum of utility bill payment via Touch Screen Kiosk, Web, IOS & Android Mobile App and POS Device. Consumers can pay their electricity, water, gas, mobile, landline, broadband and DTH bills using any of the medium.

BCG has further quoted that a large percent of the Indian population is still habituated to use cash even when making online purchases with 68 percent of the surveyed consumers admitting to using cash as a means of payment. Considering the habit of using cash for payment, XPay.Life has enabled cash as well as digital payment channels on its Touch Screen Kiosk such as UPI, debit and credit card, net banking and wallets.