#weoutdoor

#MINDser

A sense of power and a calm mind, will always help you in correctly judging any situation. Mind serie about to maintain a calmed spirit to value well what really matters.  MIND feeling is mix of volition and understanding.

Esta serie de diseños aparece con el deseo de conseguir una imagen de maillot super limpio y neutro. Llegar a otro tipo de ciclista con diseños calmados alejados de los prints locos que ha sacado siempre WEOUTDOOR en la mayoría de trabajos anteriores. Pero a la vez llamativo y sin perder la esencia de la marca.  

Queria entender la linea MIND como una serie de posibles respuestas a 4 “situaciones diferentes”  algo super intangible y ethereo, como las cosas que important. Trabajar con gradientes te permite trabajar con un lenguaje de GRAVEDAD o INGRAVIDEZ propio de las cosas que son intangibles.  

“The savage of LANCE AMSTRONG said one day: I have the power and the money to destroy you.”

He was wrong. The real power has always emerged from the TRUE. 

We the AMATEURS have the right and true power from ours side . We work, we train. We are totally clean.  Our value is amazing.

TOPANA is a design made for all those amateur cyclist worried about the DOPING into the amateur level. Fair play cyclist will bring a strong image and a strong message to the cheaters: 

I  W I L L   F U C K I N G    D E S T R O Y    Y O U

TOPANA KIT - Confortable, racing and winter kit | Winter jersey with 3/4 sleeve ,)

Jersey available here

I REFUSE TO BECAME WHAT YOU CALL NORMAL