What are the Essentials of the Home Page of a Website?
Before creating a website, you should ask yourself what will be its purpose? If you can answer this question, it's a good start, having this defined will prevent you from doing useless work.
Let's start with an exercise and answer this question, what do you think the home page of a website is for? Do you need help?
Do not worry; the home page is the welcome page, the online business card of your company. Therefore, if you want to keep visitors interested, attractive design is not enough. It must be easy to use; it must have information that provides value to the user of your products, it must have a logical sequence so that your visitors do not get lost and, above all, the important topics must be less than 3 clicks away.
Therefore, you should consider these 5 keys when you start designing the homepage of your website:
What action do you want the user to do on your Website Design?
You can guide the visitor to perform a particular action, such as leaving their email address or make a purchase, using colors, sizes, shapes, and structures.
The quality content always goes before the design.
Regarding the content, it is important to show your products and services and make your company known, but it is even more important how your products or services will solve the problems of your visitors.
For this, you must have why you are making the website design, and later you can make it beautiful.
Do not try to reinvent the sugar water.
When a visitor arrives at our site, they look for relevant and clear information, presented in a logical and orderly manner.
We understand that you want something original, that makes you stand out, but you must think in practical terms what experience the visitors of your website will have. There is a reason why many pages have similar structures. And it's straightforward; it's a diagram that works.
Most Internet users are used to finding individual elements such as the menu, the contact sheet, and others, in the same place; and if they are not where he expects, we could frustrate our visitors. Let's say you are used to specific standards when browsing websites.
It should be clear what the central message you want to convey is.
The main message should make clear the benefit that the user who visits the web will obtain and the needs that your product and/or service will satisfy. You must include at least one action call per section.
The call to action is used to reaffirm the user the action you want to run on the website. These can be, request your email for more information, make a purchase, and subscribe to your Newsletter, among others.
And do not forget, that the fund is important, but you must take care that it does not distract the user from the critical information. Try placing the most striking color of the color palette you are using, highlighting your call to action. For more info, please visit: https://dragonartdesign.com/
