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Are you looking for a reliable WordPress website design company in the UK or USA? Look no further than LDS Engineers, one of the top WordPress developers in the USA. We specialize in creating responsive and user-friendly websites that perform seamlessly on both web and mobile platforms. Our team of skilled WordPress developers has successfully delivered numerous projects across various industries and countries, including the US, UK, India, and Australia.

At LDS Engineers, we understand that every business has unique needs, which is why we offer customized WordPress solutions tailored to your requirements. Whether you need a small blog, a corporate website, or a large-scale platform with numerous pages, we’ve got you covered. Our expertise in WordPress development allows us to build websites that are not only visually appealing but also highly functional, ensuring a smooth user experience.

Our team also excels in creating custom WordPress plugins, enabling you to enhance the functionality of your site without the need for programming knowledge. We focus on delivering high-quality, responsive designs that ensure your site looks great and operates flawlessly across all devices, from desktops to smartphones.

As one of the leading WordPress development agencies, we take a business-oriented approach to web design, ensuring that your website meets your goals and drives results. Whether you need a CMS website, a new design, or specialized web development services, LDS Engineers has the expertise to bring your vision to life. Let us help you create a website that not only stands out but also performs at its best in today’s digital landscape.

Versatility, ease of use, and customization are important factors for digital agencies that use WordPress.

Digital agencies and WordPress developers have specific needs when it comes to WordPress themes.

Many of the best and most popular WordPress themes are designed for web entrepreneurs building their own websites. They contain all the tools and features needed to make that website run smoothly.

But what if your business is building websites for digital businesses? Web agencies need tools that can build a wide range of websites with different features and functionalities. They can’t easily work with a hundred different themes for a hundred different clients – not if they also want to offer comprehensive maintenance and security plans alongside their development service.

Your choice of the theme directly impacts your ability to create fully-featured, highly customized WordPress websites and maintain them at scale. We’ve handpicked some of the best WordPress themes for digital agencies whose business model relies on fast, scalable website deployment.

10 Best WordPress Themes for Web Agencies

1. Divi

Divi is a powerful multipurpose theme designed to help WordPress developers create high-performance websites with a great degree of creative freedom. It features a broad variety of highly editable templates, a powerful page builder, and lots of helpful documentation.

As one of the most popular WordPress themes on the marketplace today, Divi is the product of years of additions, changes, and revisions. It has become a full-featured site builder with all the bells and whistles you’d expect from a top-performance page builder.

However, learning to use Divi properly can take some time. Fully mastering the page builder requires getting to know the underlying architecture of a system designed for complete creative control. As a result, learning to use Divi may be overwhelming for people who don’t need such a high degree of customization.

2. Astra

Astra is the theme of choice for more than 1 million websites. It includes an intuitive page builder, dozens of high-quality design templates, and a number of useful extensions for paid subscribers. Astra is highly customizable and extremely lightweight. Its developers maintain that Astra websites should load in less than half a second, which is great for improving Core Web Vitals scores.

Astra supports a few popular third-party website builders, including Elementor and Beaver Builder. This is a major selling point for Astra because it gives developers the ability to choose the builder they know best, instead of settling on Astra’s built-in option.

While Astra’s builder is great, many developers appreciate being able to use the same builder they’ve used for years instead of having to learn a brand new one.

The only disadvantage to using Astra is that most of its most valuable features are only available with an annual pro subscription. You can buy a discount lifetime subscription, but it comes with a pretty steep one-time cost.

3. Avada

Avada is a popular WordPress theme with more than half a million users and counting. It had earned its success in only a few short years, making it a newer option than many others on this list.

Avada is powerful, well-coded, and fully responsive. It gives web agencies the ability to add and configure almost any website element without writing code. The included website builder is lightweight and highly visual, giving users a streamlined experience. It even includes powerful options for WooCommerce customization.

Avada is a highly customizable premium plugin, so it’s probably not the best option for creating simple websites and blogs – most of its multipurpose features won’t be put to good use in those cases. It may also conflict with cheaper hosting provider services, so make sure you have a reliable host before you use it.

4. Ultra

Ultra is a WordPress theme designed for power, efficiency, and flexibility. It’s convenient and easy to use and includes all of the things web agencies need from a premium WordPress theme.

It has an intuitive drag-and-drop builder, a full-featured customization panel, a banner content builder, and more. It offers a useful set of bonus builder add-ons for paid subscriptions and has a large number of impressive pre-designed layouts.

Ultra can have a bit of a steep learning curve, and its support team isn’t the quickest to respond. This may be an issue for certain agencies who want to know they have a team of experts on-hand they can rely on.

5. OceanWP

OceanWP is a highly customizable WordPress theme that is compatible with a wide range of page builders. It is simple, easy to use, and highly adaptable. It offers subscribers a number of free extensions for unique features like modal windows and post sliders.

OceanWP definitely earns points for being fast, clean, and easy to use. It incorporates the latest SEO practices and is developer-friendly. One of the things that OceanWP is particularly well-suited for is helping freelancers crank out fully functional websites quickly.

Most of the downsides of OceanWP revolve around its premium extensions. While the theme itself is free, you can’t create a website to match the free demo sites without paying for at least some of those premium extensions. Those extensions don’t cost much, but if you buy them piecemeal, their prices can add up over time.

6. Kadence

Kadence is a relatively new WordPress theme that has quickly gained a significant following based on its fully-featured starter templates, unique customization options, and block-based workflow.

Kadence offers a globally linked color palette that drastically simplifies the process of choosing a set of colors for your finished website. It uses drag-and-drop functionality for website building, offers multiple starter templates, and has innovative elements feature built-in.

One of the only things holding Kadence back is the relative lack of starter templates. They provide subscribers with a pretty small number of templates, designed for a small number of use cases. If the company releases more, they will fast-track their way to the top of the list.

7. Enfold

Enfold is a feature-packed theme with a valuable selection of performance-optimizing options at its disposal. It contains many useful features but avoids slowing down your website. This makes it easy for web agencies to guarantee high-quality, fast-loading performance while still delivering features that clients demand.

The development team behind Enfold built SEO features into the backend of the theme itself, so you can be certain your websites have what it takes to rank well. Overall, it’s a highly organized theme that is both customizable and easy to use.

In order to get the best out of Enfold, you’ll have to update it frequently. You should also know that direct customer support is not very accessible. You may not get quick answers to specific problems from Enfold’s developers. At the same time, it costs a little bit more than most similar options on the market.

8. Hestia

Hestia is a robust WordPress theme that uses the freemium model to attract web creators of all kinds to its service. It’s particularly well suited for small businesses, startups, and the web agencies that serve them.

The free version is available to all and offers a great starting point to learn what Hestia has to offer. The premium Hestia Pro service is an extension that gives access to some of its most valuable features. Hestia’s customization tool is one of its most innovative and useful features since you can use it to change just about anything to suit your liking.

The only drawback to using Hestia is its limited website library templates. It doesn’t have much to offer an agency that needs to make lots of different types of websites quickly. You can create your own templates easily enough, but there are other themes that offer readymade templates from the very start.

9. Salient

Salient is a lightweight and responsive theme designed to help web creators obtain Core Web Vital success. It’s a great option for agencies that want to guarantee fast page loading and excellent performance.

With 350 different templates to choose from, web agencies have plenty of fuel for quickly creating bespoke websites for clients. Salient’s customization features are good on their own, but it is also compatible with WPBakery, ensuring top-of-the-line website builder performance. It also supports WooCommerce, making it easy to create fully-functional online stores.

The only drawback to Salient is that it doesn’t clearly show which features will slow down your website performance. Page transitions, for example, have a significant effect on page load speed, and Salient users who don’t know that may accidentally sabotage their own Core Web Vital optimization attempts.

10. X Theme

X Theme is a great choice for web agency creators who want access to decent templates, customizable headers and footers, and the ability to leverage dynamic content for a great user experience. It has a slight learning curve to it, but the team behind X Theme offers excellent support, which more than outweighs the cost of learning how to use it.

The key to using X Theme is understanding stacks. These are pre-made layouts that include website elements and third-party integrations in various ways – in essence, stacks are miniature themes in themselves. It’s an innovative approach to WordPress website design and a successful one at that.

However, since X Theme is blazing its own path when it comes to its user interface, there is a bit of a learning curve involved. The website builder is powerful and full of features, but not quite as intuitive as some of the drag-and-drop options on this list.

Which WordPress Theme is Best for Your Agency?

Selecting your go-to WordPress theme can be a challenge. As a digital agency, you should be able to meet all of your client’s demands with a relatively small set of technologies you know intimately well. Any of the WordPress themes on this list can do the job, but we recommend you spend some time experimenting with them before adopting them fully.

What’s the one common element shared by every single successful brand on the planet, in every industry?

It’s great marketing.

You can offer customers the best products, the most in-demand services, or the cheapest, easiest solutions on the market. If customers don’t know about it, you’re out of luck.

The thing is, great marketing means different things to different people. Its meaning changes based on the context and the industry it is being applied in.

For instance, look at the wildly popular hot sauce, Sriracha. Marketers and entrepreneurs look up to Sriracha as an example of a hugely successful product with a marketing budget of zero.

While it’s true that Los Angeles-based Huy Fong Foods doesn’t spend a cent on advertising, it did get its start distributing free samples to working chefs in local Asian restaurants. It capitalized on its advantages in a clear niche market with clear needs and avoided fighting uphill battles in the process.

Imagine the tiny upstart hot sauce company taking out television ads to go face-to-face with Tabasco’s $2.5 million-dollar marketing budget. It wouldn’t work.

Instead, Sriracha hot sauce directly addressed the needs of Asian chefs and restaurant owners in Los Angeles in the 1980s. These people were used to ordering perishable food items from China and Vietnam and waiting weeks for supplies to arrive.

Now they had an immediately available alternative that was cheaper (thanks to no shipping fees or import taxes) and fresher (since the chilies were locally grown and processed).

So how should web developers market their services to customers? What is the best marketing strategy for web agencies in 2018? It turns out there are some clear, tried-and-true methods that work wonderfully because web agency customers tend to share common pain points.

Building your Web Agency Marketing Strategy

Marketing a web agency is different from marketing a hot sauce. But there are some underlying patterns that you should be aware of. Here are some of the most important building blocks for marketing a web agency in today’s competitive marketplace:

Develop a Niche. Your marketing plan relies almost entirely on the niche market you dedicate yourself to. Nobody wants a jack-of-all-trades web developer, so it’s pointless to waste time and resources trying to be one.

Know Your Niche’s Pain Points. Look at how well Sriracha met its customers’ needs. Once you identify who your customers are, you can position yourself to address their needs to the letter. This is by far the best way to gain a foothold in a competitive marketplace – start by serving your niche and solving its problems.

Demonstrate Your Expertise. Once you identify your niche and learn everything you can about the unique problems it faces, you can position your agency as the one best-suited to solve those problems. To do this, you have to demonstrate that you really know what you’re talking about and that your agency is authentically concerned with that niche.

Develop Relationships. Not only do you need to develop relationships with your customers, but you should also build bridges to non-competitive businesses in your niche. Corporate marketing executives call this business development and use it to broaden niches into full-scale markets.

Each of these steps puts you closer to putting a winning marketing strategy into effect. The last – and most important – a step towards developing your marketing strategy is putting it all together in the content marketing format.

Content Marketing Is the Best Way to Market Web Development

Now that we’ve established a framework for successfully marketing a web development agency, it’s time to look at the marketing framework that best serves web agency customers.

There are plenty of options to choose from: Traditional marketing, paid to advertise, and other forms of outbound marketing tend to appear first in most people’s minds. But content marketing is by far the superior choice when it comes to web development and design.

Why is that?

Content marketing is a form of inbound marketing. Instead of interrupting the things people are interested in to show branded marketing messages (like ads), it guides brands to become the thing that people are interested in.

Overall, businesses that use content marketing enjoy conversion rates six times higher than those that do not, on average. 70% of B2B customers prefer to learn about products they buy from blog posts than from advertisements.

Consider your ideal customer. Anyone who is interested in making and maintaining their own website must be pretty familiar with the Internet. Implicitly, they understand that the Internet is a useful place to learn about valuable products and services.

This means that it’s overwhelmingly likely that they will look for products and services they need online. And if you create content that establishes your agency as the most authoritative source of information on your niche’s concerns, you are likely to gain serious marketing traction from that.

How to Make Content Marketing Work For Your Agency

If you understand your niche and the pain points of the customers who make it up, you are halfway to starting a successful content marketing campaign. From here, all you need to do is offer the relevant, high-quality information that your customers are looking for.

For most web agencies, this means starting a blog. But content marketing can take any number of forms – including video or even interactive media. The key to marketing your web development agency successfully is using the highest-value formats and channels available to you.

Starting a blog? You’ll need a steady stream of high-impact blog posts. Consider hiring a professional writer.

Interested in video marketing? It requires investing more time, money, and resources than most other types of content, but it can generate huge returns.

For the best dollar-for-dollar value in the world of content marketing, nothing beats email marketing. Using email, agencies can generate 3800% returns on their marketing investment!

Social media is a landscape of its own. While paid advertising is key to social media marketing success, you can strategically invest in social media content to earn industry-best cost-effectiveness.

So you’ve decided to hire an outside web agency or developer to build the new website for your business? That’s great!

But now you’ve entered one of the most important decisions you will make: which one to hire. And this is important. Pick the right one and it will be the best experience ever. But pick the wrong one and you’re in for some headaches.