#two circles

Two Circles amplía su patrocinio de ATP Media

Two Circles ha anunciado una ampliación de su acuerdo de patrocinio con TennisTV, servicio de streaming de ATP Media

La agencia de marketing deportivo aportará a ATP Media de análisis en información de lo que influye en el comportamiento de los aficionados al tenis en todo el mundo.

La relación de patrocinio entre Two Circles y la ATPempezó en enero de 2015 y ha contribuido al crecimiento del…

Danish FA appoints data agency Two Circles

The Danish Football Association (DBU) has appointed data agency Two Circles to help it develop better understanding for both its fans and its grassroots players.

The DBU has announced plans to put data-driven insight at the heart of its fan and player engagement, and is looking to Two Circles to assist in the process.

The deal will see Two Circles provide precise business intelligence to the DBU as it aims to build new products and increase commercial performance throughout Danish soccer.

Katja Moesgaard, chief executive of the DBU, said: “Our partnership with Two Circles allows us to truly put fans and players at the centre of our approach.

“Having a clearer picture of any stakeholder’s preferences allows us to build new experiences and products which match the football fans’ wishes and expectations.”

The deal is the latest in a string of high-profile soccer clients for Two Circles, who have previously launched partnerships with Norwich City FC, Southampton FC and FC Utrecht.