#truegenerousity

f r o m s t r a t e g y o n a p a g e to a #TasticXThandiswa collabo that gave birth to the #TasticHeritageFestival to raise funds for education. Working on a heritage brand like @TasticRiceSA has been humbling to me as a strategist - to look at the brand house codes & purpose that is #TrueGenerousity and how it shows up in market. This has been a labour of love, support from a client who believes in me, the team that executed tirelessly and @ThandiswaMazwai who lended us her #KingTha brand equity to leverage for the legacy of music and art’s sustainability through education in SA (at Wanderers Stadium) https://www.instagram.com/p/CknL_-hAh_Q/?igshid=NGJjMDIxMWI=

R 4 3 1 0 0 0 c h a n c e s f o r e d u c a t i o n @laduma’s “mother said to him ...education is the catalyst that can only breed progress” and last night he & @tasticricesa auctioned the #UbuntuRug behind us as a way to raise funds for education to help our youth at tertiary. The role education plays in changing the course of ones life is unmeasurable. I am PROOF of that and so many of my colleagues and my Chief @sylvesterchauke - I couldn’t be more proud of the team on the #TasticEduFund and the work #TasticXLaduma continue doing. The pledge is still open and your Rand combined with mine can ensure we fill the gabs in students life’s for meals, books, that registration fee @nfsa.loans isn’t able to cover sometimes. #TrueGenerousity (at MaXhosa Africa) https://www.instagram.com/p/CIn8UbZhmm9/?igshid=1f74f63p4nuwf