#thefourstepstotheepiphany

Steve Blank’s ideas about customers and how to create minimum viable products (Lean Startup Methodology) have been embraced by startup entrepreneurs everywhere and, increasingly, by leaders of large corporations and government agencies. Blank, who has founded a string of startups in Silicon Valley and currently teaches and lectures at Stanford and Columbia: he published his first book, The Four Steps to the Epiphany, in 2005, he had no inkling that it would become a founding document of what’s become known as the Lean Startup movement.