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No doubt driving traffic to Shopify store is a secret to the success of your online business. In other words, website traffic is an essential driver of business growth. Therefore, the importance of knowing how to create traffic to your website is undeniable.
Yet, the process might be a challenge for those who have just launched a Shopify store. You would need to have the right techniques, and there is also an absolute requirement for your time and effort.
Therefore, in this writing, we will provide you step-by-step guide to help you master the techniques of driving traffic to your Shopify store. Let’s get started!
It wasn’t very long ago that hardly any brick-and-mortar stores had respectable websites, let alone the ability to make use of advances in other technology. Now, it seems that every major company not only has a site with e-commerce enabled, but also participates on several social media sites, publishes smartphone …
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Many stores are plagued by inefficiencies that are caused by two simple problems: The management doesn’t know how many people to expect at a given time, and it doesn’t know where the people who come into a store are going after they’re inside. This leads to mistakes in staffing levels …
Store Traffic Drops 19.3% Between December And January
Retailers can probably blame #Snowmageddon2015 for the substantial drop in store traffic during January.
New research from Euclid indicates that store traffic dropped 6.9% year-over-year due to the sudden cold blast many areas experienced. Even more dramatic was the drop in traffic between December 2014 and January 2015 (19.3%). Sales in General Merchandise, Apparel, Furniture and others decreased 1.3% year-over-year. However, clothing and accessory sales increased 1.7% year-over-year.
Storefront conversion, which is defined as the number of shoppers who enter a store as percentage of total foot traffic, increased from 8.4% in January 2014, to 9.3% in January 2015. However, storefront conversion decreased from 11.1% in December 2014.
The best shopping day of January 2015 was Saturday, January 10. However, the worst day was Friday, January 9.
Want to learn more about the research? Click here to download the report.
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Wal-Mart Is Making 3 Major Changes To Win Back Customers
ReutersWal-Mart cut guidance today. Wal-Mart is plannin ta cut back un stere investmants an' spend mer un e-commerce n' t'face o'stagnant same-stere sales an' a'fallin stere traffic n' t'US, cumpny executives sed Winsdee. T' cumpny cut guidance fer 2015, a'sayn't at it specktid growth o'2-3% ...
