[ Photos by Armand Smith ]

SAN FRANCISCO FASHION WEEK® represents the new vanguard in the convergence of fashion, technology and innovation, and is THE most pivotal fashion week platform to watch from the innovation and creative capital of the world – San Francisco. Join San Francisco Fashion Week ® : http://www.meetup.com/SanFranciscoFashionWeek/

[ Photos by: SFPaparazzi ]

SAN FRANCISCO FASHION WEEK® represents the new vanguard in the convergence of fashion, technology and innovation, and is THE most pivotal fashion week platform to watch from the innovation and creative capital of the world – San Francisco. FASHION TECH EXPO #FTX featured these fashion startups:  Ajent, Big’s Bags, Foz / Erogear, G-Pop, LookAllure, Mbient Lab, Runnur, Stylesavvy, Tie Society, Tog+Porter, UB-Mobile, Zachees and more.

Founded in 2009 - FASHION+TECHSF is the longest running, the original monthly workshop and event series in the San Francisco Bay Area focused synergistically on building, promoting and educating the vibrant community of fashion and technology entrepreneurs, designers, developers, bloggers, business professionals, students, investors and numerous enthusiastic companies, schools, groups and individuals who share our vision of a world-class fashion and technology industry that is innovative, disruptive and uniquely San Francisco. Join #FASHIONTECHSF @ http://www.meetup.com/fashiontechsf/

[ Photos by SFPaparazzi ]

SAN FRANCISCO FASHION WEEK® represents the new vanguard in the convergence of fashion, technology and innovation, and is THE most pivotal fashion week platform to watch from the innovation and creative capital of the world – San Francisco. Join San Francisco Fashion Week ® : http://www.meetup.com/SanFranciscoFashionWeek/

[Article & Photos by: Caity Shreve/ MoiContreLaVie]

When I meditate on the word “couture” I envision a rustic, artist-filled Paris in the 20′s. I think of Coco Chanel working tirelessly with her team to create a custom tweed suit for a very special client. I think of families that share the secrets to their flawless handmade lace from generation to generation. I think of designers taking pride in their work, managing every single detail, overseeing all of the steps. I think of delicate fabrics, intricate designs, and hours upon hours of diligent work.

Now marry that concept with that of avant-garde design and you’re taking that one-of-a-kind eye for detail and those personal touches that couture is known for and applying them to designs that are modern, fresh, and boundary-pushing.