#pushmessages

Having trouble getting your push notifications to work? Here are 10 common mistakes people make, and how to avoid them.

How many times have you woken up too early because of the incessant beeping of your phone only to see that it’s not an important message or call, after all, but a promotional message or a notification from an app? How many of those annoying apps have you uninstalled, and how many subscriptions have you canceled because of something like this? Now, imagine this: you are taking a sip of your afternoon coffee, and you check your smartphone to see if there are any emails, texts, or calls you missed. A notification suddenly pops up, alerting you of an upcoming sale for some boots you’ve been eyeing for a while. Along with the push notification are lovely pictures of the trendiest boots and an exclusive promo code. So you immediately open the app, search for the pair you want, and check out before you miss the fantastic offer thats one push notification avoidable mistakes to take note of. As you can see, push notifications are pretty powerful, but they can either be effective in engaging potential customers or a nuisance that can cost your brand a lot.

It is, therefore, highly important that you have a true understanding of the ten most common mistakes.

Mistakes that you should avoid at any cost while sending Push Notifications:

1. Using It to Replace Emails

One of the common push notification avoidable mistakes people commit when sending push notifications is to use it as a replacement for email. Push notifications are an excellent way to ensure your users are up-to-date on your latest developments, but they should only be used when the timing is right. Push notifications should only be sent when the user is actively using your app. If they’re not using it, then you’re wasting your time and their energy. Push notifications are great for getting your message across quickly, it’s true, but you should not use them to replace emails. Emails are a more personal and effective way to communicate with your subscribers.

We can use automated email for better campaign relevance.

2. Poor Targeting

When sending push notifications,another good practice and push notification avoidable mistakes, would be that it is imperative that you always make sure that you are targeting your audience correctly. Not doing so can result in several negative consequences, including:

● Your message not being opened by the recipient: If your notification is not relevant to the recipient, they are likely to ignore it.

● Your message misinterpreted: If your notification is not clear and concise, the recipient may misunderstand its meaning, potentially resulting in them taking the wrong action.

● Your message annoying the recipient: If your notification is poorly timed or intrusive, it could annoy the recipient, leading them to disable notifications from your app altogether.

To avoid these problems, take the time to segment your audience and send each group notifications that are of value to them. This will ensure that your messages are well-received and improve the overall user experience of your app.

Use advanced targeting for precise user targeting.

3. Wrong Timing

One of the missteps and push notification avoidable mistakes that people make when sending push notifications is timing them wrong. It’s essential to understand when your audience will most likely be receptive to your message and to send your notification accordingly. If you send a push notification when people are likely to be busy or distracted, they’re just going to be ignored. Conversely, if you send a message when people are likely to be relaxed and have some free time, they’re more likely to pay attention to it. Timing is crucial when it comes to push notifications, so make sure you get it right.

4. Static Notifications

Another mistake that is commonly made is sending static notifications. Static notifications are messages that are sent without taking into account the user’s preferences or past behavior. As a result, these notifications can often be irrelevant or annoying to users. To avoid committing this mistake, you should always send push notifications based on the user’s preferences. This can be achieved by considering the user’s past behavior, such as the websites they have visited or the products they have viewed. By personalizing notifications, you can ensure that they are relevant and exciting to users.

You can use Behavioral Segmentation to filter the right audience

5. Poor Choice of Calls-to-Action

You should always choose the right call-to-action (CTA) when sending a push notification. A poorly chosen CTA can lead to a low click-through rate (CTR) and a negative user experience.

Some of the most common mistakes when choosing a CTA include:

● Asking the User to Do Too Much: If you are asking the user to do too much, you run the risk of overwhelming them or confusing them. Make sure your CTA is clear and easy to understand.

● Using Vague or Generic CTAs: Using vague or generic CTAs can be a waste of your time and the user’s time. Make sure your CTA is specific and relevant to the message you are trying to send.

● Using the Wrong CTA for Your Message: Not all CTAs are created equal. Make sure you use the correct CTA for the message you are trying to send. For example, if you are trying to sell a product, a “buy now”CTA would be more effective than a “learn more”CTA.

● Not testing your CTAs: Testing your CTAs is essential to ensuring that they are effective. Try different variations of CTAs to see which one works best for your message.

● Not considering the user’s context: Consider the user’s context when choosing a CTA. For example, if the user is already on your website, a “add to cart”CTA would be more effective than a “sign up”CTA.

● Not considering the device the user is on: Not all devices are created equal. Make sure you choose a suitable CTA for the user’s device. For example, a “call now”CTA would be more effective on a mobile device than on a desktop computer.

6. Zero Personalization

Another common mistake people make when sending push notifications is failing to personalize them. Your messages should always be tailored to your audience, and this is especially true when you’re sending push notifications. Generic, one-size-fits-all messages are a surefire way to turn people off and get them to opt out of your notification. Make sure you segment your audience and send messages that are relevant to them. The more personalized your messages are, the more likely people will engage with them. Use personalized notifications to increase engagements.

7. Too Many Messages Sent Too Frequently

Push notifications can be a great way to keep your users engaged and informed, but if you send too many messages or send them too frequently, you could end up alienating your users and driving them away. If you send too many messages, your users will quickly become overwhelmed and may start to ignore your notifications. Try to limit yourself to 1–2 messages per day, or even less if you can. Sending push messages too frequently can also be a significant annoyance to your users. Try to space your messages at least several hours apart, or more if possible.

8. Ignoring Data

When you send a push notification, you want it to be relevant to your users. If you’re sending a notice about a sale, for example, ensure you’re sending it to users interested in your product.

Sending irrelevant notifications can be annoying and can even lead to users unsubscribing from your push notifications altogether. Remember that there’s a reason you conduct studies and tests to understand your users better. Don’t put the information you gathered to waste and use them to your advantage.

9. Failing to Test and Optimize

As with anything, testing and optimizing your push notifications before sending them out to your entire audience is important. The quality of your notification messages is crucial. Try various strategies until you find what works best for your particular audience. Your notification messages should be designed to grab users’ attention. But if they’re too noisy or difficult to read, they’ll have a negative result. Make sure to use appropriate font sizes for your audience and clear, concise language.

10. Not Tracking Push Notification Engagement

Not tracking push notification engagement can be a significant mistake. Not only will you not be able to see which notifications are effective, but you may also lose users who unsubscribe. Make sure to track which notifications are being opened and read, and use that data to improve your future notifications. Use Open Tracking for real-time campaign tracking.

Conclusion

Push notifications can be a powerful way to keep in touch with your customers, and when done correctly, they can be a great way to increase sales and keep your customers engaged. However, they can be annoying and intrusive if they are not done correctly. So, take note of the above mentioned mistakes and avoid them at all costs. Time your notifications, make sure they’re personalized, optimized, and relevant to the recipients, use the data you have to your advantage, use strong CTAs, and test your push notifications to ensure you get the benefits they offer. You should also get the best push notification service you can find that can help you communicate smoothly with your audience.

In this age of digital marketing, it is important to use every tool at your disposal to reach your target audience. Email marketing is pretty much a tried and true method, but it is not the only option. Push notifications are a newer form of marketing that can offer advantages over email marketing. When used correctly, push notifications can be a powerful tool for engaging your app’s users. While email marketing can be a useful tool for staying in touch with your app users, it has several drawbacks that make push notifications a more attractive option.

Use push notification providers to improve customer engagement.

Here Are Some Of The Things You Should Know About Push Notification And Its Edge over Email Marketing:

The Definition of Email Marketing

The Definition of Push Notifications

Push notifications are certain messages that pop up on a user’s device, typically a smartphone, from an app they have installed. They can be sent at virtually any time, even if the user is not actively using the app. They can be used to deliver information about an app, such as new content, or to promote a sale or special offer.

Use push notification to create a relationship with customers.

The Difference Between Email and Push Notifications

Push notifications and email are both effective ways to communicate with your users.

Although, you should be aware of some key differences between them. Some of these include:

1. Message Length

2. Urgency in Subscribers

Push notifications are often more urgent than email, as people receive them in real time on their mobile devices. This means that receivers are much more likely to pay attention to them and act on them immediately. Email, however, can often be ignored or forgotten about as it is not as immediate.

Use mobile push notifications to reach customers on mobile devices.

3. Subscription Churn Rate

The churn rate measures the percentage of people who unsubscribe from your notifications or emails. This means that push notifications are more likely to be read and acted upon than email. Email can often be spammy, and people are more likely to unsubscribe from it.

However, push notifications to have a lower subscription churn rate than email, as people are less likely to unsubscribe from them. This is because they are not as intrusive as email, and people can easily control when and how often they receive them.

4. Overall Personalization

Overall, push notifications are more personalized than email. This is because they can be customized to target specific users and demographics. Email can be personalized to some extent, but it is not as effective as push notifications. On the contrary, because email is frequently delivered in bulk and is less timely, it is less personalized. Push notifications are concise and pretty easy to personalize, especially with the right tools and features.

Use hyper-personalization for outbound and inbound prospecting.

5. Campaign Objectives

Push notifications are best suited for campaigns focused on driving conversions and engagement. This is because they are timely and allow you to send highly personalized messages. Additionally, push notifications can be customized to target specific users and demographics, making them more personalized. Although, email is best suited for campaigns focused on building relationships and brand awareness. This is because email is less intrusive and allows you to send more general messages. That said, email isn’t always the best tool for every campaign.

Use email drip campaigns to convert prospects into conversions.

6. Applicability to Different Events

Different events call for different marketing strategies. For example, a sale is a great time to use push notifications to drive conversions, while an event like a webinar is best suited for email marketing. It is important to consider the type of event that is being promoted when deciding which channel to use. Push notifications are best suited for time-sensitive events, while email is better for events that are not as time-sensitive.

Use push messages for Notifications to increase customer engagement.

Conclusion

In conclusion, push notifications to have a clear edge over email marketing when it comes to timely delivery of information and higher engagement rates. While email marketing is more traditional, push notifications are much more effective in today’s fast-paced world. Want to run a push notifications test? Push notification software PushNinja by 500apps can help you communicate with your audiences and boost engagement.

Push ads are the traditional form of advertising where the advertiser pays for the ad to be shown to the user. Native ads are the newer form of advertising where the ad is shown in a way that is less intrusive and more in line with the look and feel of the website.

That said, digital advertisers are always looking for new ways to reach their audiences. Since the first digital display ads, there have been many upgrades with different types of ad formats and technology. In such a case, both have been proven to be effective in acquiring online traffic, attracting more users, and boosting brand awareness. You can also build brand awareness through social media platforms. Check out how to build brand awareness online and know some better ideas.

Technically, What Is the Definition of Native Ads?

In simple terms, native advertising is a form of advertising that blends in with the surrounding content on a website. Unlike banner ads or other traditional forms of advertising, native ads are designed to look like they belong on the page where they appear. This makes them less intrusive and more likely to be clicked on by users.

These types of ads are designed to be less intrusive and more relevant to the user. They are meant to look like other related content on the page and are typically about topics that would naturally fit in the context of the page. You won't see any ads that say things like "purchase now," "subscribe," or "sign up"-- instead, they are designed to be more subtle.

How Do They Work?

They support online advertising by providing a service that is beneficial to both publishers and advertisers. Publishers can use their platform to monetize their website and generate revenue, while advertisers can use it to reach more audiences, increase awareness, and generate leads and sales.

Technically, What Is the Definition of Push Ads?

Push Ads or push notification ads are a type of advertisement that appears in the form of a web notification. They can be served by websites and reach the user's mobile devices, desktops, and tablets that have an internet connection. They have some benefits that make them unique and make them a popular choice for digital marketing advertising.

How Do They Work?

Push ads are a type of online advertising that uses a subscription-based model rather than traditional ads. With push ads, advertisers can only reach users who have subscribed to the website's push ads service. When someone clicks on a push notification ad, they are immediately taken to the designated landing page. This can often result in a conversion or successful action.

If you have a website that gets a lot of traffic, you can make money by displaying push ads to your visitors. The push notification service will send relevant ads to your subscribers and share the revenue from those ads with you.

The Comparisons between Push Ads and Native Ads

Every website has different goals, audiences, and campaigns, so the best advertisement strategy will differ for each. You must determine what works best for your website to get the best results. Below are just a few of the main comparisons between push ads and native ads, starting with their advantages.

The Advantages of Push Ads

They Help Boost Your Reach

Push ads are a great way to reach your audience instantly, regardless of whether or not they are visiting your website. With other advertising techniques, like email, you run the risk of your message getting lost in spam or getting lost among other banner ads on a website. However, by following the best strategies for push ads, you may boost your reach and sales.

They Enable More Engagement

Push ads are effective for engaging users and driving conversions because they appear on the notification bar of devices, making them more visible. The format of push ads also makes them less intrusive than other types of ads.

Check out these 10 Ways to improve website engagement with push notifications.

They Enable Personalization

Personalizing your messages makes you more likely to engage with customers and get conversions. You can send more personalized messages by knowing things like what browser your recipient is using, their location, and what platform they are on. This allows you to cater your message to them specifically, making it more likely that they will engage with what you have to say.

For example, an advertiser wants to send push ads only to users in the United States during the Christmas season. By segmenting the audience, the advertiser can target only those users and avoid wasting money on ads that people will see outside of the target audience.

They Enable You to Make Concise Ad Content

Push ads are ads that are limited to a certain number of characters in the title and description. This means that you need to be able to write short, attention-grabbing messages that will encourage people to take action. The maximum character count for push ads is 20 for the title and 55 for the description to prevent cut messages.

They Enable You to Implement Creative Visuals

Advertisers can include images and logos in their web push ads, similar to the native ads or banner ads found on websites. This allows for a more consistent look and feel for the ads and makes them more recognizable to users. This means that push ads can be used on a variety of devices, including those with Android and Windows.

They Are Cost-Effective

Push ads are a type of advertising that allows website owners and affiliate marketers to monetize their push traffic and make additional revenue. They are a cost-effective advertising technique that can help website owners and affiliate marketers generate more revenue.

The Advantages of Native Ads

They Allow For More User Engagement

Advertising on website sources that users are already visiting ensures that your ads are seen by people who are interested in what you have to say. This results in high user engagement, CTR, and conversions, while being less intrusive than other forms of ads.

Another way to target your ads is to use keywords that are relevant to your content. By including keywords in your titles and in the text of your articles, you can ensure that your ads are seen by people who are looking for information on that topic. This results in higher click-through rates and better conversion rates.

Generate Relevant keywords using NinjaSEO's keyword research tool.

Finally, you can also target your ads by using demographic data. By knowing who your target audience is, you can create ads that are specifically tailored to their needs. This results in higher user engagement and better conversion rates.

They Enable You to Add Creative Visual Elements

They are designed to look like they belong on the platform where they're being shown. For example, a native ad on Facebook would look like a normal post from a friend, while a native ad on a website would look like a normal article on the site. Native ads can be used on any platform, including websites, apps, and social media.

They are also an effective way to reach your target audience because it is less intrusive than other forms of advertising. People are more likely to pay attention to an ad that doesn't look like an ad and are also more likely to remember it.

If you're thinking of using native advertising with custom notifications to promote your business, there are a few things to keep in mind. First, make sure that your ad is relevant to the surrounding content. If it's not, people will quickly figure out that it's an ad and tune it out. Second, make sure that your ad is well-designed and visually appealing. People will be more likely to notice and remember an ad that looks good.

Maximizing the Potential of Push Ads or Native Ads

After you select which format of ads you would like to use on your website, you need to optimize them to fit your specific needs and goals. This will help ensure that you get the most out of your advertising, whether it be in the form of increased traffic or conversions. Below are just a few tips to make the most out of them.

Defining the Purpose of Push Ads

When creating a push advertisement, it is important for advertisers to have a goal in mind, such as building brand awareness, driving conversions, or reaching their return on investment. The data that is collected from surveys can help businesses better understand what their customers want and tailor their products and services accordingly. Additionally, this data can be used to create more targeted marketing campaigns that are more likely to resonate with consumers.

The Placement of Native Ads

The position of your ads is important to consider when using native advertising, as ads placed in the notification panel can be quite intrusive. Make sure to select a placement that won't interfere with your website design too much, as this can affect your advertising costs. Most importantly, don't annoy your visitors with too many ads!

Tracking Your Ads

This will help you determine what aspects of your campaigns were successful and what didn't work well so that you can make changes for future campaigns. You can use the data from previous ads to improve the effectiveness of your ads and learn what works and what doesn't. This will help you create more successful campaigns that will work best with your target market.

Checking the Online Traffic

Advertisers need to make sure that the website traffic is real before they approach the site for display ads. The number of users visiting the site is the determining factor for the success of the ads. Tools such as SimilarWeb, SEMRush, Ahrefs, and others can be used to verify website traffic.

Conclusion

Overall, many digital marketing tools are available for businesses, and each has its own perks. Push ads and native ads are two popular choices, each with its strengths and weaknesses as well.

Push ads are great for getting in front of a large audience quickly, but they can be intrusive and may not be well-received by users. Native ads are less intrusive and can be more effective in delivering your message, but they may not reach as many people as push ads.

In such a case, the best digital marketing strategy will likely use a mix of both push and native ads, depending on the goals of the campaign. Try to test out which works best for you and invest your time in that strategy.

Web push notifications are messages actionable browser messages to engage new visitors and retain customers. Learn how to set up them for your businesses.

One of the great things about the internet is that it allows for instant communication between people all over the world. Web push notifications are a way to take advantage of this instant communication to reach your audience with timely and relevant information.

Web push notifications are a browser-based technology that allows websites to send notifications to users even when they are not actively browsing the site. This can be a great way to keep users engaged with your site, and it can also be used to deliver timely information about new content or special offers.

Setting up web push messages is relatively simple, and there are a number of different platforms that offer this service. In this article, we will take a look at everything you need to know about setting up web push notifications for your website.

Web Push Notifications

Web push notifications are a great way to re-engage with your users and keep them updated on your latest content, offers, or announcements. Unlike other marketing channels, web push notifications are delivered directly to a user, regardless of where they are on the web. This makes them an extremely effective way to reach your audience.

Web push notifications are delivered through a service called a push notification service provider. These providers use a variety of different technologies to deliver notifications to users, including Apple Push Notification Service (APNS), Google Cloud Messaging (GCM), and Microsoft Push Notification Service (MPNS).

When a user visits a website that has implemented web push notifications, the browser will request permission from the user to allow the website to send push notifications iphone. If the user agrees, the browser will then register with the apple push notification service provider.

Once the browser is registered, the push notification service provider will be able to deliver push notifications android to the user even when they are not actively using their web browser.

What Do Web Push Notifications Look Like?

Web push notifications are small, clickable messages that appear in the top-right corner of your screen. They’re triggered by an event, such as receiving a new message or email and can be customized to include text, images, and even sound.

Web push notifications are a great way to keep your users engaged with your site or application. They’re unobtrusive and can be easily dismissed, but they can also be a powerful tool for driving conversions and re-engaging users who might otherwise forget about your site.

After installing code (a web-based SDK from a web push service) on its website, any business can send web push notifications. There is no app needed. When consumer clicks or taps on react native push notifications, they are directed to a pre-determined URL chosen by the company.

Web notifications are a great way to reach your audience, but only if they opt in to receive them. The opt-in prompt comes from the user’s web browser, so make sure your ask is timely and relevant. browser-level opt-in prompt, or browser-based prompt. Brands can handle the opt-in process and the timing of the opt-in ask in different ways.

Setting Up Web Push Notifications for Your Website

In order to set up web push notifications for your website, you will need to have a few things in place.

First, you will need to have a web ios push notification service. There are many different options available, so do some research to find the one that best fits your needs. Or you can save yourself that trouble and choose PushNinja by 500apps.

Once you have selected a service, you will need to create an account and set up your website. The process will vary depending on the service you choose, but most will require you to add a snippet of code to your website.

After your website is set up, you will need to create your notification. This will include the title, message, and image that you want to display.

Once you have created your notification, you will need to schedule it. This will ensure that your notification is sent at the right time and to the right audience.

Finally, you will need to monitor your web push notifications to ensure that they are being sent and received as intended. This will help you troubleshoot any issues that may arise.

Web push notifications can be a great way to reach your audience in a quick and efficient manner. By following the steps above, you can ensure that your web push notifications are set up correctly and are working properly.

Reasons to Use Web Push Notifications

Web push notifications are a great way to keep your users engaged with your website or app. Here are some of the top reasons to use web push notifications:

1. Increase Engagement

One of the best things about web push notifications is that they help you increase engagement with your users. Studies have shown that web push notifications can result in up to 4 times more engagement than traditional methods like email.

2. Reach more users

Another great reason to use web push notifications is that they allow you to reach more users. Unlike traditional methods like email, web push notifications can be sent to users even if they are not currently on your website or app.

3. Drive conversions

Web push notifications can also be used to drive conversions. Studies have shown that web push notifications can result in up to 2 times more conversions than traditional methods like email.

4. Increase retention

Web push notifications can also help you increase retention. Studies have shown that users who receive web push notifications are up to 3 times more likely to return to your website or app than those who do not.

5. Build a connection with your users

Finally, web push notifications can help you build a connection with your users. Unlike traditional methods like email, web push notifications allow you to send personalized messages to your users. This helps you create a more personal relationship with your users and can ultimately lead to more engagement and conversions.

Making Sure Your Web Push Notifications Are Effective

When used wisely, web push notifications can be an essential part of your user engagement strategy. Here are a few tips for making the most of them:

1. Keep your messages relevant and targeted

The most successful web push notifications are those that are relevant to the user and offer something that they’re likely to find valuable. If your messages are generic or unrelated to the user’s interests, they’re more likely to be ignored or dismissed.

2. Use a catchy headline

Your web push notification headline should be attention-grabbing and make it clear what the message is about. If your headline is dull or doesn’t give the user a clear idea of what the notification is about, they’re less likely to click through.

3. Make your call-to-action (CTA) clear

Your CTA should be clear and concise, and it should be easy for the user to understand what they need to do. If your CTA is confusing or buried in the text of the notification, users are less likely to take action.

4. Use images and videos wisely

Images and videos can be a great way to grab attention and make your web push notification more engaging. However, they should be used sparingly and only when they’re truly relevant to the message. Otherwise, they can come across as being intrusive or disruptive.

5. Timing is everything

Timing is crucial when it comes to web push notifications. If you send a notification when the user is likely to be busy or distracted, they’re less likely to see it or take action. Likewise, if you send too many notifications, users will become annoyed and tune them out.

Web push notifications can be an effective way to keep your users engaged, but only if they’re used wisely. Keep your messages relevant, targeted, and timely, and use a catchy headline and clear CTA to encourage users to take action.

Wrapping up

Over the past few years, the web push notification has emerged as the most powerful marketing tool for eCommerce marketing. The facility provided by this functionality is delivering great results to all the eCommerce merchants out there. Online marketers have been leveraging all different marketing channels from the past several years. Popular marketing tool like SMS marketing has almost lost its charm. The email marketing has also lost its potential. With very low open rates, it is also not working for the marketers. 

Hence they needed a marketing channel that can drive the highest engagement. The web push notification directly hits the screens of the users. By applying the creativity, the marketers can send their message most innovatively. Started with the support from Google Chrome in 2015, currently, the functionality of web push notification is supported by almost every mainstream browser. Here we will discuss the benefits of using a web-push notification app for your business.

High opt-in rate

The functionality like subscription popup requires users to enter their email or any personal information to start their journey with any online service. Hence, the majority of the users hesitate to enter such information. Meanwhile, web push notification only requires users to click allow to opt-in for the functionality. When users open any website where the web push notification functionality is enabled, the popup appears near the top left portion of the screen. It will not ask users to enter any personal information. Users just need to click on the allow, and that's it. And from now on, users will receive every notification form your website.

Highest engagement

If we take the example of email and SMS marketing, the users would not mind to swipe them. And it ends up delivering really low open rates. On the other hand, the web-push notification directly comes from the browser itself. You can market new announcements, discounts, sales & offers through the web push notification. Use the most engaging title line and notification image that can trigger users to click on your notification, and get the highest engagement out of it. 

Great re-targeting functionalities 

The web-push notification comes with great re-targeting functionality. For the tasks such as abandoned cart recovery and user win back notifications, the web push notification delivers great assistance. The users can be notified of their abandoned carts. Even for the targetted marketing campaigns, the web push notification delivers great results.  As per the behavior of the users with your website, their particular product interests can be known. And according to this, the marketers can send relevant notifications as per the likings of the user.

More traffic

The web push notification can also be leveraged as the best alternative of paid ads. If you are sending notification that worth the time of the user, you will get the best open rates. With the highest open rates, a considerable boost of traffic can be achieved on your website. For the limited-time sales and offers, the web-push notification functionality can deliver great results for your business.

Can be used as the alternative of mobile app

The mobile app comes with the whole news perks for the business. But if you are a small scale startup, you may fall short on funds for app development or paid marketing. Hence during such difficult times, the web push notification can deliver great results. They can be leveraged as the cheaper alternative of the mobile app. With some copywriting and graphics, great results can be leveraged from the web push notification.

How do I enable this functionality for my Shopify store?

To enable this functionality, the process is pretty straight forward. Just download the app named Notifier ‑ Smart Web Push. The app is available on the Shopify web store. The app has all the functionality to create the perfect web push notification for your Shopify store. Open the app in the admin panel of Shopify. The app provides all the tools you need to create the best web push notification.

The app provides seven different kinds of notifications already prepared to send to your subscribers. Below is the list of notifications. 

Welcome notification for new users

Abandoned cart notification

Shipping details related notification

Price drop & discounts alerts

Abandoned browser notification

Customer win-back notification

Customized marketing notification for the targetted audience

The app also creates user segmentation to create customized marketing campaigns for the targetted marketing campaign. To understand all the functions provided by the app, download the app from the Shopify store NOW!!

The final words