#publicolor

Creative duo Floto+Warner recently photographed the home of industrial designer and founder of Publicolor Ruth Shuman for New York Magazine’s The Cut. 

Publicolor is working to help underprivileged kids get to college. As of right now, they are almost half-way to their goal of raising $150,000 to help this generation succeed! I recently connected with Amanda Haynes who shared some information about their crowdfunding campaign on Indiegogo with me.

What is the social benefit you hope to achieve with or through your crowdfunding campaign?

We are helping 100 underprivileged students with their last step towards college—funding. There is a roughly $5,000 tuition shortfall for each of our 100 students who have been accepted into higher education programs. This represents the amount not covered by their financial aid and the part-time jobs they take to defray costs. Without this scholarship money, many of them will not be able to attend college. A college degree is the difference between a path to middle class, or continued life of poverty, into which they were born.

How much money are you hoping to raise and why? How much have you raised so far?

The goal is to raise $150,000.00 and we have currently raised $68,216.00 A $25,000 donation closes the gap between financial aid and total tuition for one student while achieving a bachelor's degree. A $10,000 donation covers the gap between financial aid and total tuition, board and books for two students, for one year. A $7,500 donation covers two years of community college education. A $5,000 donation covers the gap between financial aid and total tuition, board and books for one student, for one year. A $1,000 donation helps a student travel to classes in New York City for one year. A $500 donation helps a student cover the cost of required textbooks for one year. A $250 donation helps a student cover the cost of general supplies for one year.

What rewards, if any, are you offering to your supporters?

One-of-a-kind totes designed by Michelle Smith (Milly), Pamela Bell, Saya Woolfalk and Tucker Viemeister, among others.

One-of-a-kind pillowcovers designed by Carlos Falchi, Michael Kors, Nicole Miller and more!

Two highly coveted tickets to Thom Brown’s fashion show during NY Fashion Week 2015

A suite of items from renowned industrial designer Karim Rashid

A private tour of The Metropolitan Museum of Art’s Costume Institute after hours

Dinner with Simon Doonan!!

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Publicolor: Making A Colorful Difference In The Lives Of Young People

By Walter Rutledge

Publicolor fights poverty by creatively addressing our alarming dropout rate and empowering at-risk students to plan and prepare for college and a career through a continuum of design-based, commercial painting and academic support programs. The organization hosts a number of unique and creative events throughout the year. These initiatives celebrate the students’…