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The Best PR Approach
An article in New York Magazine discusses research on dating profiles. Some of what they discovered, though, makes GREAT sense for those who want to improve their public profiles.
Note: Here’s how they define some terms: “warranting,” or providing Googleable details about yourself that would be hard to manipulate; and “selective self-presentation,” or how much you maximize your comely qualities and minimize the homely ones.
Warranting, the researchers say, is about the “the connection between a presented self and the true self, or the non-manipulability of a profile.” In other words, warranting is less concerned with putting your best foot forward than putting your actual foot forward. People were most attracted to the profiles that were low on the self-presentation stuff but high on the transparency.
Had a great time speaking to @atlnaturalhair this morning! Thanks for having me! #prwork #prstrategies #prplanning #prgirl #prpro