#project140

It's hard to believe it's already been three weeks since the Social Media Day #SocialMediaCapital festivities! As this month comes to an end, Tweetup Manila's monthly tweetup objective -- and the demand from your wonderful feedback for #SocialMediaCapital -- calls for a July tweetup so that we can pick up where we left off.

On June 30, we unveiled plans for #SocialMediaCapital to extend beyond Social Media Day. On that day, we launched PROJECT140 -- a long-term "social media for social good" initiative that aims to harness the influence of social media and its netizens to help academically-gifted but financially-challenged students.

Project 140 stands for the 140 characters of a tweet and roughly the number of kids we wish to “adopt” and champion. Between June 30, 2012 and Social Media Day 2013, we intend to identify and select as many children in the poorest Philippine provinces and towns who finished elementary school but may not have the resources and opportunities to pursue high school studies. Based on need and merit, each selected student receives a one-year high scholarship, an allowance and a laptop computer with Internet access. 

In exchange, we will ask each scholar to be a champion of his or her community. The scholar may choose to blog, to set up and maintain a website or to use social media as a tool to help him/herself and his community.

Project140 is a work in progress. As such, we would love for you to be a part of Project140 -- to help grow and promote this idea, to help catapult this initiative into an advocacy worth sharing and participating in, and to help realize this dream. 

Join us this Thursday to relive the first-ever Social Media Day and to discuss the future of Project140!

See you this Thursday, July 26, 7pm at Moon Leaf Tea Shop The Columns At Ayala Avenue. Sign up here!