In Fredric Jameson’s “'Postmodernism and Consumer Society”, he introduces the concept of parody, and how it relates to his overarching ideas about postmodernism and consumerism. To him, parody relates heavily to one of the key components of postmodernism: pastiche. To Jameson, “Both pastiche and parody involve the imitation or, better still, the mimicry of other styles and particularly of the mannerisms and stylistic twitches of other styles” (Jameson, 166). In his eyes, parody does this with the intention of humor. For Jameson, “the general effect of parody is - whether in sympathy or with malice - to cast ridicule on the private nature of these stylistic mannerisms and their excessiveness and eccentricity with respect to the way people normally speak or write” (Jameson, 166). The film Lola Rennt, known in English as Run Lola Run, contains three different time loops. In each of them, we see our two protagonists, Lola and Manni, go around their unnamed German city, which I will be referring to as Berlin, as that is where the film was shot, encountering many locations in different ways as they go through their episodes. One such location is the staircase that Lola runs down as she sets off on her journey at the beginning of each of these time loops. This staircase is hardly filmed, opting rather to be shown in a hyper-stylized animated style. We are introduced to this animation style during the opening credits. The first time loop, which I will be calling “the original”, shows Lola running down the stairs, then a close up of her face, then she screams, and then we see a man and his dog, who growls at Lola, frightening her. She runs past, and leaves the building no problem. The second loop is where parody is introduced. The second loop comes at the time when we understand the structure of the film: time loops. Thus, we believe that the second loop will be the same as the original. This is not the case, as becomes apparent once Lola is tripped down the stairs by the young man with the dog. We see the man and the dog for much longer than in the original, and we zoom in on the man giving a sneaky grin. His braces sparkle and he laughs a cartoonishly smug giggle. When he trips Lola, she screams and falls down the stairs. These elements, coupled with the simple, perhaps goofy-looking art style, lend heavily to the comedy of the moment. The second staircase scene is, thus, a parody of the original. It maintains the style of the original, but the content is far more humorous.
In Fredric Jameson’s “'Postmodernism and Consumer Society”, he introduces the concept of pastiche, and how it relates to his overarching ideas about postmodernism and consumerism. To him, pastiche is a key component of postmodernism. “Both pastiche and parody involve the imitation or, better still, the mimicry of other styles and particularly of the mannerisms and stylistic twitches of other styles” (Jameson, 166). However, pastiche, as Jameson says, “is blank parody, parody that has lost its sense of humor…” (Jameson, 167). In short, pastiche reproduces, without offering mimicry or malice towards the thing it is reproducing. The film Run Lola Run contains three different time loops. In each of them, we see our two protagonists, Lola and Manni, go around Berlin, encountering many locations in different ways as they go through their episodes. One such location that I believe exemplifies the idea of pastiche is the bank where Lola’s father works. In the original time loop, we learn that Lola’s father has had an affair, and is planning on running away with the woman. When Lola comes to ask him for money, he escorts her out of the building, calling her a weirdo. In the second time loop, Lola enters on her father and his mistress having an argument. The mistress is pregnant by another man. When Lola enters the room, she seemingly remembers the events of the original time loop, and thus, she lashes out at the mistress. Her father slaps her. Lola runs out, grabs the security guard’s gun, and holds the entire bank up until she gets her money. It takes no genius to know that this scene could have been hilarious. All the elements of parody are present. It is the saddest version of the original loop, and that could be played as a humorous thing. Instead, the film opts to play the scene as seriously as possible. The music, while pulsing, is quiet. The actors perform their roles in a way that isn’t over acting, and isn’t under acting. The reality of the scene is highlighted, making it all the more serious. As mentioned above, pastiche is when something is reproduced without offering mimicry or malice towards the thing it is reproducing. This scene does exactly that. There are no silly expressions on the screen or goofy callbacks. The scene is what it is, and what it is is serious.
In Jean Baudrillard’s “Simulacra and Simulations”, he outlines his ideas on what would become a key postmodernist theory, the idea of simulacra. Simulacra, to Baudrillard, refer to copies or representations of reality that have lost their connection to the original reality they are trying to represent. This happens through a process of four steps. One, an item becomes a reflection of reality. Two, an item masks and perverts basic reality. Three, an item masks the absence of basic reality. And finally, an item bears no resemblance to reality whatsoever, becoming simulacra (Baudrillard, 152-153). This film, Run Lola Run, as a whole is one that embodies the spirit of simulacra very well. The time loops offer a very interesting case to be analyzed in the eyes of simulacra. In particular, the casino near the end of the film is a great framing for simulacra. In the final time loop, Lola runs through the streets of Berlin, this time with everything slightly different from the first two. She is unable to reach her father by the time he leaves his bank, so she runs to the casino to try to win 100,000 marks with just one 100 mark chip. Let’s think of the first time loop as “reality”, though the other two are framed as being as real as the first. Truthfully, we don’t know if the other two are real. Perhaps these are the dying thoughts of Lola. Regardless, if we take the first time loop as “reality”, then we have already achieved step one by just being in this situation. The time loop is a reflection of Lola’s reality. We have also achieved the second step. Through the slightly different second time loop, basic reality has been masked and perverted, though still seeming to be a reflection of basic reality. And we now find ourselves absent from basic reality, being masked by the very time loops that created this absence. Being in the third time loop, we are convinced that we are in a state of basic reality, for that is what we now know to be true. But this is not reality. This is something else completely. And so here we are. In front of the casino, a brand new location. This new space bears no resemblance to any reality we’ve encountered before, therefore becoming in itself a simulacra.
Postmodernism is a concept introduced by Fredric Jameson in his piece “'Postmodernism and Consumer Society”. He does not give a clear definition, but it can be described as a movement of creative and stylistic advancements and changes across a multitude of genres and mediums that push against high modernism, the style that existed beforehand. It is also a new way of cultural and economic thinking. Postmodernism pushes against consumerism and instead promotes free thought. The film Run Lola Run operates in a space that is greatly influenced by postmodernist ideals and virtues. I will start with the scene at the end of the first time loop, in which Lola is shot, and she sees herself and Manni having a discussion in bed. A key postmodernist idea is the rejection of objectivity, and the embrace of self-referentiality. As we see in this scene, and very soon after, Run Lola Run is the epitome of these ideas. In her dying moments Lola looks into herself, not to what she may perceive as reality, that being that she is shot and will die. In her conversation with Manni, which may or may not have happened, she comes to realize that she does not wish to die in this way. So, she doesn’t. The film, as we then see, develops a time loop. By ignoring reality and objectivity, Lola acquires a power to relive the 20 minutes, by sheer will. We can also see this postmodernist thought through the animation style used during Run Lola Run’s opening credits and staircase sequences. Jameson outlines that modernist artists are being pushed out in favor of postmodernists by the younger generation (Jameson, 164). It would seem that this animation is a part of this movement, disregarding the maximalist styles of artists like Picasso and Pollock, and opting for a more simplistic, rough approach that matches the rugged nature of the rest of the film. The stylistic and narrative choices made by the creators of this film greatly enhance the postmodernist view of the film.
In his piece “Simulacra and Simulations”, Jean Baudilard introduces his concept of simulation. Simulation is to Baudrillard a key idea of postmodernist thought, in which representations and signs take on a life of their own, becoming detached from any reality that previously existed. He gives that example of Disneyland as a space that exists in our modern world that is a simulation. “The Disneyland imaginary is neither true nor false: it is a deterrence machine set up in order to rejuvenate in reverse the fiction of the real. ” (Baudrillard, 154). To analyze simulations in the film Run Lola Run, let's take a look at one of the many side characters in the film, the woman with the stroller who Lola passes first on her journey to Manni. We see her in all three time loops. First, we see that after Lola bumps into her the government comes to take her child away, and she ends up taking another child from a temporarily unsupervised stroller in the park. Next, we see her win the lottery after Lola bumps her. And finally, after Lola avoids her, we see her join the sisterhood and become a nun. Let’s think of this woman as a sign. She and the rest of the side characters who we are shown the futures of are representations of the butterfly effect and determinism. However, she becomes, or perhaps represents a simulation during the final time loop, in which Lola avoids her entirely. After Lola passes her, we are still shown a flash forward, in which she becomes a nun. This can be seen as her, the sign, taking on a life of her own. Her actions are neither positive nor negative, being presented in a rather neutral manner. She has lost contact with what she was before, which is a largely positive or negative reality. She has entered the simulation of neutrality. We see this with the other side characters as well. The biker gives the bike away to a homeless man, the driver doesn’t crash his car (or at least doesn’t get beat up), and the woman in the bank, who previously was married or killed herself, is not shown with anything. These people, by avoiding Lola, have become simulations.
Jameson, Frederic. “Frederic Jameson, ‘Postmodernism and Consumer Society’.’” Essay. In Modernism/Postmodernism, 166. New York, New York: Routledge, 2014.
Jameson, Frederic. “Frederic Jameson, ‘Postmodernism and Consumer Society’.’” Essay. In Modernism/Postmodernism, 167. New York, New York: Routledge, 2014.
Baudrillard, Jean. “Jean Baudrillard, from ‘Simulacra and Simulations.’” Essay. In Modernism/Postmodernism, 152-153. New York, New York: Routledge, 2014.
Jameson, Frederic. “Frederic Jameson, ‘Postmodernism and Consumer Society’.’” Essay. In Modernism/Postmodernism, 164. New York, New York: Routledge, 2014.
Baudrillard, Jean. “Jean Baudrillard, from ‘Simulacra and Simulations.’” Essay. In Modernism/Postmodernism, 154. New York, New York: Routledge, 2014.
Run Lola Run. Directed by Tom Tykwer. Sony Pictures Classics, . https://video.alexanderstreet.com/watch/run-lola-run.