#oekom

The report's aim is to educate investors on which company is achieving a desired level of sustainability; by doing so, more eco-friendly, socially conscious, ect. companies are rewarded for their triple-bottomline focus. As of now, only 17% of the selected companies are doing "good," while 52% are doing "bad" - no company reached the "excellent" grade. So by not awarding any companies anything higher than a B+, Oekom is either trying to motivate next years candidates or has set seemingly unachievable criterion. I understand the problem with some sustainable reports or initiatives is they skew their guidelines towards trendy social / environmental issues. One of the most powerful drivers of sustainability is economical and although we desperately need a major shift in the current market, we cannot sacrifice lucrative business ventures- clean-tech, renewable energy, etc.- with what the Christopher Meyers of the Harvard Business Review calls "distracting... emotional definitions [of sustainability]." With that said, Oekom is very thorough, educated, and accurate with their criterion.

Anyways, here is a quick recap of the reports findings:

Japan-based IT company Ricoh received this years highest grade.

Renault, BMW, and Peugeot recieved the highest grades in the Automobile category.

Paper & Forest had the highest industry grade with a 47.7%

Oil & Gas had the lowest industry grade with a 18.9%

Italy, Finland, Germany, and Netherlands were the "most active companies," meaning they had the highest portion of Oekom Prime Status business to their sample size.

To read the full report go to: