#noozed

This is an idea that’s about 12 years old, and while many websites, blogs, and other places people go to for news have since adapted similar ideas, the ground-up article format is something that’s yet to be implemented effectively in the way people digest journalism. Basically, Noozed is for busy (or ill-informed) people who want to be briefed, fast. They aren’t news junkies looking for a 5-page in-depth article, they’re everyday people hoping to just stay in the loop and be able to hold their own at the dinner table (which also doesn’t really exist these days). Noozed is a potential website that would summarize each day’s news into 5-10 user-friendly bullet points. Each subscriber / user would be able to personalize their feed by selecting the topic(s) they’re interested in. The thing that would make Noozed unique, is that it does not assume any prior knowledge of a news story from the reader, rather each story is built from the ground up. For example, a complex story like Brexit might turn some readers away, as if they haven’t been following the developments from the start jumping right in would be difficult. Noozed would assume you, the reader, knows nothing of Brexit. The first couple of bullet points would help you get up to speed on the matter and explain the complexities in simple terms, with the remaining bullet points delivering the latest developments and actual news. You could basically know nothing, and leave your daily briefing with a great beat on what’s happening in the world. Perfect for the busy professional who doesn’t want to seem ignorant.