What is MCN(Multi Channel Network)? Why Creator Should Not Join MCN 2018
Hi Everyone, in this Video we will guide you what is MCN? And Why You Should Not Join MCN?
What is MCN?
Multi Channel Network MultiChannel Networks (“MCNs” or “networks”) are third party service providers that affiliate with multiple YouTube channels to offer services that may include audience development, content programming, creator collaborations, digital rights management, monetization or sales.
Affiliate channels are managed at scale by their MCN and reside in an Affiliate Content Owner. Owned & Operated (O&O) channels are owned and operated by the MCN. This means the MCN has obtained the rights to the channel’s YouTube content, assumes full liability for the content on YouTube, and manages the O&O channels on a day to day basis. Differentiating between these two types of channels allows YouTube to apply our policies and channel features with clarity and fairness.
MCNs and other third-party service providers are not endorsed by YouTube or Google, but you can view a list of YouTube Certified service providers in the Creator Services Directory.
Key aspects of working with MCNs Joining an MCN is an important choice for any YouTube creator. Before you join, make sure you understand what services and/or results the MCN will deliver in exchange for your payment. While some creators may choose to partner with an MCN, you don’t need to join an MCN to be successful on YouTube.
Signing a contract with an MCN
MCN contracts are legally binding, so it's important to make an informed decision. You may wish to even consult your own legal counsel.
https://servicesdirectory.withyoutube.com/directory?page_size=12&page=1
Before you join an MCN, read through your contract and make sure you understand at least the following:
1. The fees charged by the network 2. The specific services and level of support offered to your channel 3. Your obligations to the network 4. The duration of your contract 5. How to terminate your agreement
Revenue & getting paid When you join an MCN, all your revenue will flow through your MCN’s AdSense account, and your MCN will have access to your YouTube Analytics revenue data.
Joining an MCN has no impact on your revenue share with YouTube, which is outlined in your Terms of Service. MCNs typically take a percentage of revenue from the creator’s portion before paying them.
Some MCNs also offer additional revenue opportunities, such as brand sponsorships or dedicated sales teams, that may contribute to higher overall earnings for your channel. If a network offers you these services, you may wish to make sure they are specified in your contract.
If you still have any question or issue don't hesitate to comment.
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