NYC-based indie dream pop trio ALMA have entered the stage, and their new single ‘Mornight’ is an instant showstopper. A realist twist on your classic top of the pops hit, ‘Mornight’ takes the perspective of a bartender working the night shift in NYC. Showcasing the trio's impressive production chops, ‘Mornight’ is packed to the brim with catchy melodic hooks, dreamy harmonies, and an overwhelming danceability.
ALMA share the story behind the song: "It’s Friday night, and while the rest of the world is getting ready for a fun night, you’re heading out to work. While nights out mean fun for those dancing on the floor, the view is a bit different when you’re the one pouring the drinks. ‘Mornight’ flips the script on a classic night out. While the music is produced in a dance, top-40 style, the story follows our main character from the moment she wakes up in the early evening and during her bartender night shift."
On the production, ALMA share: "In a classic ALMA fashion, sound design plays a major role in the production of the song. Our collaborator for this song, Noah Kellman, made a sampled drum kit out of coffee cup sounds that, along with on-beat sound alarms and yawns, starts our journey through the daily life of a night-shift worker. Footstep sounds take us through her commute to her workplace, where the beat is made out of glasses clinking, drinks pouring, and tired sighs. The bridge creates a cinematic atmosphere that fully immerses the listener into the reality of being “trapped” in a side-job, a reality that many face in order to make ends meet in the City."