#metsapavilion

Long days at work but smile does not fade! In this picture I am participating the Metsä Pavilion Partner Meeting and waiting for my turn to present the marketing communications plans for the project. It has been a wild ride with COVID-19 messing up many plans but Finnish stamina and resilience are something that have come handy. Plans change but the common idea stays: we will make things happen and support Finnish businesses to succeed in Japan. My tasks at @businessfinlandfi changed in January and I now work with several global events and get to promote Finland’s audiovisual incentive and Finland as a filming location! So exciting and super interesting! • #tokyo #partnermeeting #metsapavilion #metsäpavilion #homeoffinland #finland #countrybrand #remotework #selfie #smile #workworkwork #projectwork https://www.instagram.com/p/CNajLp5Bq9k/?igshid=16mt326hyl1xl

2 years of working at @businessfinlandfi! 🎉🎈🌹 It has been a very interesting and professionally challenging 2 years which I am very grateful of. 🙏👍🏻 I have had the possibility to concentrate on the most amazing projects, to learn great new things and to work with the most talented and skillful people, many of whom I have the pleasure to call my friends today, too. 😍 To honor the 2 year anniversary 🎉💁🏻‍♀️ I finally updated my LinkedIn to the current position which I started January 1st 2021: Head of Marketing, Global Events, AV. I am responsible of country brand promotion and marketing communications in cross-industry global events such as #sxsw in USA, #metsapavilion in Japan, #HIMMS in Finland, #CIIE in China and so on. 👌🏻 Another awesome addition to my tasks is the destination marketing: I am promoting Finland as a filming location and Finland’s audiovisual incentive. 🎥🎬🎞 I am so proud to promote Finland and Finnish businesses to the rest of the world! 🇫🇮🇫🇮🇫🇮 There is so much to learn and I won’t say it will be easy, but I Can’t wait to see what the next year will bring! • • #businessfinland #finlandpromotion #visitfinland #finland #filmlocation #filminglocation #audiovisual #incentive #majorevents #globalevents #southbysouthwest #sxsw2021 #metsäpavilion #homeoffinland #unelmatyö #dreamjob 📸 Susanna Lehto/Business Finland https://www.instagram.com/p/CLcv_0_hwTf/?igshid=2jw2fs40stds

🌟🌟Tokyo 2020 Metsä Pavilion Team 🌟🌟 Take a good look at these people who are pretty much the living proof of resilience, agility and sisu! So grateful for being part of this crowd. ❤️ We opened the Metsä Pavilion in Tokyo in October and keep planning and creating wonderful events there with our partners in hybrid, physical, digital, 3D or 5G modes (you name it!) despite the difficulties. Our main goal is to help our partners to succeed at Japanese market. 💪🏻👍🏻 Finland has sisu, we do this BIG - together and with joy! • • #businessfinland #metsapavilion #metsäpavilion #metsäpaviljonki #export #finlandworks #teameffort #teamwork #läpiharmaankiven #etätyö #remotework #sustainability #resilience https://www.instagram.com/p/CIP5snthVZl/?igshid=1jjoxxejmwnib

My job at #businessfinland must be the most interesting one of them all! Last week my team finalized the China Finland Year of Winter Sports at Rovaniemi with a business seminar and now my team is hosting the #Tokyo2020 #Metsapavilion partner meeting. Next year seems to become as amazing as this one! • #olympichospitalityhouse #Tokyo #Japan #export #FinlandWorks #chifinwintersports2019 (at Business Finland) https://www.instagram.com/p/B57KsE_hVTC/?igshid=1lykkbt4dirur