#media maker

Knowing Your Worth as a Creator Feat. @vangeluscentral - Modular Components Episode One Hundred & Five

American.Grime.Scene

Pantheon Swarm

Rise of the American Gladiators

Eleventh Chamber

     Ghost: Dopespoon Hansonbush

     Position: AGS Reviver

     Faction: Ghost School Army

     Platoon: Digital Spectres

     Squad: Ghost Squadron Alpha

¿Cómo podemos crear una sociedad europea abierta e inclusiva? Comparte las soluciones que propones, hay un premio de 2500 euros. La convocatoria se cierra el 13 de abril.

En medio de una terrible crisis institucional, económica y social están surgiendo iniciativas que proponen alternativas para vivir en común, reivindicando nuestras identidades en el espacio público, exigiendo transparencia y justicia social. Queremos compartir las experiencias que surgen de estos nuevos modos de relación, queremos encontrar una nueva definición inclusiva para la ciudadanía.

En Doc Next Network creemos en las historias personales, en cómo las diferentes visiones de Europa configuran un espacio alternativo al económico e institucional. Por eso, con la proximidad de las elecciones al Parlamento Europeo, abrimos una convocatoria para realizadores, activistas sociales y pensadores críticos, para que envíen sus producciones audiovisuales presentando alternativas sociales a los problemas y perspectivas dominantes de los medios de comunicación. Os invitamos a desafiar las ideas de democracia y representación, para producir alternativas y crear nuevas narrativas para una sociedad abierta. Produciendo una plataforma de vídeo online, queremos invitar a debatir y descubrir historias 'radicales' y qué debería y está ocurriendo en Europa. Creemos que a través de historias y trabajos audiovisuales creativos, somos capaces de representarnos a nosotros mismos y las comunidades de las que formamos parte, local y globalmente. Esto es lo que llamamos Democracia Radical.

Así que, toma posición y comparte tu opinión sobre qué debería ser la Democracia Radical para Europa en vídeo. Forma parte del debate sobre las Elecciones Europeas de 2014 – el premio son 2500€.

2. Información del proyecto

Sobre la convocatoria

Buscamos piezas audiovisuales de cualquier género y formato. El límite de duración es de 5 minutos como máximo – pero recuerda, menos es más. Todos los trabajos deben estar producidos en los dos últimos años. Aún así, ¡te animamos a producir un vídeo exclusivamente para la convocatoria! La fecha límite es el 13 de abril. ¿Estás interesada? Visita http://challenge.docnextnetwork.org/ para conocer las bases generales de la convocatoria.

Las visitas a tus vídeos y un jurado profesional seleccionarán los vídeos ganadores, que serán anunciados durante el Planete+Doc Film Festival, el 16 de mayo en Varsovia. Las piezas seleccionadas serán proyectadas en varios festivales y plataformas a través de Europa y formarán parte de la Media Collection de Doc Next Network.

Si necesitas más información, puedes escribir a [email protected].

http://www.youtube.com/watch?v=6eBvrbr56NQ

Já pensou em tudo que dá pra fazer com stock footage?

Assista o vídeo e descubra as possibilidades!

Have you thought about everything that you can do with stock footage?

MediaMaker #9: Photojojo

Photojojo is a fantastic website for camera fanatics that posts tutorials, products and projects for photographers of all ages and backgrounds to do or buy.

The goals of this email campaign is to drive more traffic to their website, which has a store that sells camera accessories and fun cameras. I've been a subscriber to their email updates since 2006 and have found many fun DIY's that I've enjoyed reading and doing! The marketers have grown a lot in the past few years and updated their blog to have multiple writers, different features and have grown their store ten fold. 

A strong part of this email is their header. Photojojo's logo stands out and gives that fun feeling you want from such a quirky email campaign. My favorite part of the emails, though, is the actual content. They feature a portion of their blog and a link to the post, so when you get excited about what you've been reading you can go to the site and finish the article! It's a great way to drive potential leads to the website.

This website really considers what they can do to be lovable. They 'Consider the Lifetime Value of a Customer' by following a few steps. 1. Send offers with legitimate value: the website sends emails with intellectual value in the photography field. After featuring articles that pertain to the serious aspects of the hobby, they started gearing the blog posts to have more fun with a camera, which in turn grows creativity, a trait that every artist in any medium truly needs. 2. Send "thank you" emails, and make sure the forms work: they send thank you emails when you sign up for the emails, and if you buy things! They also follow up after purchases and make sure you are satisfied. AND they send fun stuff with your orders. I got some toy dino's with my photo clips last time! 3. Tell your customers about product updates, and other valuable company information: When new products get added to the store, or a product gets an update, you're sure to hear about it in the email and blog updates.

Following these rules has grown their audience, customers, and interest around the world. They have been featured in multiple magazines, newspapers and websites since.

My favorite parts of the emails I receive are the updates and new projects for the hobbyist. They really work your right brain and drive you to be a better photographer in the long run. And a better crafter!

I honestly cannot say I think they can improve anything in their emails, because I've seen them come so far in the past 7 years.

Ebooks are an amazing (and sometimes free!) way to drive traffic to your website, blog, videos, and posts, and are the best way to target the correct audience. This week, I'm featuring an ebook that was perfectly geared towards one of my greatest hobbies: photography!

National Geographic's Ultimate Field Guide to Photography can be found here!

National Geographic has some of the world's best photography, and never fails to impress me, so when I found an ebook that gave some insight into how they are so successful at an art that I am passionate about, I couldn't help but dive in.

I believe that they chose to write this ebook to drive passion for photography up, and seriously help the people who are interested in keeping this hobby for life. Along side this, National Geographic was able to advertise in this free ebook, which never hurts!

The ebook was well formatted and professionally done, and touched on every topic you would need as a beginning digital photographer, as well as some help for people who have been at it for a while. I was really excited that they described a large amount of lenses, and explained what they do and what they're good for.

Since this was a photography ebook, I would have appreciated more images to help in describing the art. While there were a few, featuring some of National Geographic's photography would have been a smart way to keep people paying attention when reading, and making people more excited to get out there and shoot! Another idea to make it better has to do with graphics, but more focused on infographics. Instead of writing the dry section about the individual lenses, including an infographic that featured each lens would have been a fun way to keep people involved in the reading!